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Published byMonica Chugg Modified over 9 years ago
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Global Service Jam 2014 Shanghai Team 181
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Bill VickyAaronMary Zoe Eric Huitse
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DISCOVER (Design Challenge) 4 Better Metro Experience 项目 目的是给全世界每天数以万计的地铁乘客 带来更好的地铁乘坐体验 作为一项公益服务 我们和传统的地铁服务不同,我们运用以人为本的方,提高现有设施的 使用效果
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5 DEFINE (ALL INSIGHTS) Feasibility / Desirability / Viability
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DESIGN (KEY INSIGHTS) 6 Passengers don’t know where to find restroom! It’s HORRIBLE given there are multi restrooms in that station!
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DESIGN (KEY INSIGHTS) 7 Restrooms in metro are underutilized Netizens tried to solve the problem but doesn’t really help
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What’s Different v.s. available in Market? 8 Metro app doesn’t have restroom information “Restroom App” can not pinpoint metro restrooms
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9 Why app? Why crowd sourcing?
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DELIVERY and TEST 10
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