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Exciting Opportunities for

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Presentation on theme: "Exciting Opportunities for"— Presentation transcript:

1 Exciting Opportunities for
6th edition Exciting Opportunities for INDIAN DEVELOPERS Mortgage Partner Media Partner

2 Indians in GCC countries
Market Research Indians in GCC countries Qatar ,000 Indians Oman ,769 Indians Kuwait ,288 Indians Bahrain ,000 Indians Saudi -   2.45 Million Indians UAE – 2.2 Million Indians ( all 7 emirates together) Abu Dhabi – 875,000 Indians * Abu Dhabi population is 2.5 million 35 % of the total population are Indians

3 The Exciting Opportunity…..
Abu Dhabi based Indians are seeking new investment opportunities in INDIA! Our Market study shows 18% of the Indians in Abu Dhabi are looking for property investments within 1 year

4 Market Analysis More than 2.2 Million Indians residing in UAE are the primary target Abu Dhabi’s GDP per capita is $71,000 (UAE GDP is $ 51,356) UAE is home to the most HNWIs in the GCC. 72% of HNWIs in the UAE have investments in real estate Abu Dhabi market potential is not utilized yet and you can get good investors, with LESS COMPETITION One of the richest cities in the world and the largest Emirate having the highest population, makes the largest contribution to GDP Abu Dhabi expects a GDP growth of 6.7% this year Abu Dhabi is Ranking 3rd in the world at purchasing power parity Ref: * 2013 Ref: Gulf News

5 Abu Dhabi Market Potential
Market Research Abu Dhabi Market Potential Investment Categories : Flats – 47% New Community Living – 63% Established Community Living – 21% Traditional Flats– 16% Villas/Townhouses- 28% Community Living – 43% Independent/ Buy existing – 37% Will build own- 20% Land – 16% Commercial - 9%

6 Average Household Income in Abu Dhabi
Visitors DEMOGRAPHICS Average Household Income in Abu Dhabi * Significant percentage of show visitors will come from this buying community of the Emirate.

7 Why Exhibit in Abu Dhabi
Regain market confidence on Indian Property Market in UAE which was shaken by the property scandals and other disturbances Property funds of NRIs are diverting to alternate investments Our market study shows demand for a one-stop show to choose from multiple builders in Abu Dhabi Abu Dhabi never witnessed a major Indian property exhibition. Few Indian shows which had in 2013 failed to attract visitors. The reasons are: All those Organizers are from outside Abu Dhabi / UAE with less knowledge of the Abu Dhabi Market. No proper Database of Indian Community/ Investors/ HNWIs Lack of Proper Marketing Activities and Channels Less Contact with local Indian organizations and associations

8 Exhibition Details Indian Pavilion : Expecting 30 Exhibitors and
      Title    :   International Real Estate & Investment Show (IREIS 2014)       Date    :   20 – 22 November 2014 (3days)       Time   :    11 am to 8 pm       Venue :    Abu Dhabi National Exhibition Centre (ADNEC) Expected Investors : 15,000+ Indian Pavilion : Expecting 30 Exhibitors and 2000 HNW Indian Investors Associated Events: International Conference Country/ Project Presentations Business Network Meetings Investor Meets

9 2,000 AED 1,000,000 Publicity Coverage
INDIAN PAVILION Publicity Coverage AED 1,000,000 Outdoor, Indoor, Television, Radio, Print, New Media & PR *Can increase to AED 1,500,000 based on acquisition of media barters Total Expected Visitors 15,000 High Net Worth Individuals 2,000 Expected HNW Indian Visitors

10 Media Campaign INDIAN PAVILION Radio Campaign
Multilingual radio campaign – 10 Stations Public Relations PR across GCC Campaign Branding Posters, Rollups, Banners and Registration Outdoor Advertising: Megacoms, Directional signs, Flags Online Media Website and Social Media channels Road Shows Innovative activations and competitions SMS and SMS / campaigns targeting 600,000 customers Print Media Releases Advertising Campaign - Newspaper and Magazines Previous Media Partners : Abu Dhabi Media Gulf News Broadcasting Property World ME Investors Magazine AlAqariya News Real Estate Media Group MediaWatch Middle East FZ LLC Al Aqariya TV & Alam Magazine Mediarabai Publishing -Acari Magazine Asianet Gulf Property & Construction Guide Property Perspectives RUSH Magazine Trends, SAH & KippReport Abu Dhabi Space Channel Al-Ikitissad Wal-Aamal Aqariya News Publishing Magazine Aqariya TV - Real Estate Channel FZ Eye of Dubai Happy Read Publishing Ltd – MERE Media Quest Mediawatch Property.RU Magazine Media Arabia - Acari Magazine Newsweek Magazine Property.RU - RUS Advertising LLC Property World ME RetailME The Times & Sunday Times Kabayan Weekly

11 Gulf News :PW Ad Full-page-20 Aug & Sep 11

12 Press Coverage

13 “VISIT & WIN an Apartment in India” VISITOR CAMPAIGN THEME
First Time in Abu Dhabi “VISIT & WIN an Apartment in India” One lucky visitor can win an apartment for FREE by just visiting the exhibition. VISITOR CAMPAIGN THEME Gadgets By: Abu Dhabi Electronics Shopper Airline Tickets By: Offer Booklets By: Holiday Packages By: * Offer may change without notice. Terms and Conditions Apply. Logos belong to their respective owners


15 INDIAN PAVILION Logo/ Developer Name Project Locations Branding

16 FLOOR PLAN c c INDIA PAVILION Entrance/ Exit Entrance/ Exit ENTRANCE
J26 Philippines Rent/Lease Rent/Lease Rent/Lease 5x3 Palastine Pakistan J25 5x6 5x6 12x7 5x5 5x5 3x3 E38 3x3 E40 3x3 E39 3x3 3x3 E41 D37 4x3 D38 D39 3x3 C37 4x3 C38 3x3 C39 3x3 E35 4x3 E36 4x3 6x3 E37 4x3 D35 5x3 D36 5x3 C35 5x3 H32 C36 5x3 H33 G33 F33 F32 Seating Capacity 150 people J24 12X5 4x3 3x3 3x3 10x5 4x3 3x3 c E32 4x3 E33 4x3 E34 D31 4x3 D32 D33 3x3 C32 4x3 C33 3x3 C34 3x3 J23 3x3 G30 G32 6x3 6x3 10x3 5x3 3x3 H30 G31 F30 E30 E31 D30 C30 C31 5x3 J22 Thailand Lebanon Turkey Europe Europe Egypt 3x5 3x3 3x2 B29 B21 B23 B24 3x4 CM prop Mulberry Homes Accommodation Times 99acres B31 KSA Oman Kuwait Bahrain GCC ENTRANCE EXIT INDIA PAVILION 3x3 B28 B29 B30 B31 J21 6x6 3x6 3x6 3x6 F29 3x10 3x6 3x4 c E28 3x5 3x5 C28 3x5 C29 3x5 3x3 3x2 3x3 3x5 3x5 E29 G29 G28 E30 E29 D29 D28 3x2 A29 A28 3x6 3x6 3x6 3x6 3x4 3x5 3x7 3x5 3x5 3x5 3x5 3x5 3x5 3x5 3x5 10x3 H27 G27 F27 E27 D27 C27 B27 A27 Europe USA E22 3x6 6x6 6x5 D22 2x5 3x4 3x3 3x3 6x6 HMG Bric group B24 B23 B25 F21 3x6 E21 4x5 3x5 3x5 6x6 D21 B21 A21 10x5 10x5 C11 10x5 10x5 F11 D11 10x5 B11 A11 NBAD 10x10 10x10 10x10 10x10 10x10 Far Glory Entrance/ Exit Entrance/ Exit KERALA India Booked Proposed Location


18 Exhibiting Charges – Shell Scheme
9 sqm: Listing of the company name with project profile (maximum 150 words) on Official Show Guide INR 1.9 Lakhs 12 sqm: Listing of the company name with project profile (maximum 150 words) on Official Show Guide INR 2.5 Lakhs 15 sqm: Listing of the company name with project profile (maximum 150 words) on Official Show Guide INR 3 Lakhs 18 sqm: Listing of the company name with project profile (maximum 150 words) on Official Show Guide. Additional PR and marketing exposure INR 3.8 Lakhs 24 sqm: Listing of the company name with project profile (maximum 150 words) on Official Show Guide. Half Page Ad in the catalogue. Additional PR & marketing exposure INR 5 Lakhs Ready to use Exhibition Stands : Every 9 sqm includes 1 table, 1 counter, 2 chairs, 3 spot lights, one 13Amp power socket, carpet, waste basket, wall panels of Octanorm system, Fascia with company name

19 Why DOME Exhibitions? 22 years in Abu Dhabi; Organizing Exhibitions, Conferences & Stand buildup Established connections with ministries, government entities, organizations and social communities in UAE From Exhibition Concept to implementation executed by DOME’s in- house experts who understands Keralite NRI’s market pulse. Established media connections with all leading Newspapers, Magazines, Radio and TV channels in UAE Established channels to seek support of Indian Embassy, Indian Social & Cultural Centre, Associations, College Alumni’s and different regional communities from India Sound Marketing techniques coupled with Existing database of Expat community– For Mailing, SMS and Social Media

20 Highlights of ADES 2014 – Feb 26 to March 1
DOME Profile: Exhibitions “ The First Consumer Electronics Show in Abu Dhabi Bringing Together the Biggest Electronics Retailers & World Class Brands Under One Roof Showcasing the Best and Innovative Gadgets “ Highlights of ADES 2014 – Feb 26 to March 1 Visitors           : 60,000 + Exhibitors      : 50 + Floor Space : sqm Sales Volume : AED 30 Million

21 DOME Profile: Exhibitions
Videos * Click on the image to open YouTube videos

22 DOME Profile: Conferences
Started : 2004 Exhibitors: 41 Participants :400 Frequency : Annual Started : 2010 Exhibitors: 15 Participants :150 Frequency : Annual Started : 2012 Exhibitors: 15 Participants :170 Frequency : Annual

23 If you are in the world of property development, this is an excellent opportunity for you.

24 NEXT STEP… Contact us TODAY and confirm your participation.
For any further clarification, please contact us Rizvi Syed Asghar Global Real Estate Media Solutions Abu Dhabi Head Office: P O Box 52641, Abu Dhabi United Arab Emirates Tel:       Fax: Dubai Branch Office : P O Box 37783, Dubai United Arab Emirates Tel:         Fax: Mr. Dony Cyril Director – Exhibitions IREIS 2014 M: | T: | E:

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