Formica®Unilin update 20 deletions, our slow movers Additions: – 11 unicolours from Formica’s core collection 2014, extra USP – 9 exclusive woods. 8 designed by Unilin, 1 not exclusive – 6 Eyecatchers. 2 woods, 1 textile, 3 unicolours Total range: 103 Yearly update of trendcolours Flexible marketing tools (easy to implement in case of a new update) Launch date: october 2013
FU 2012 FU2013 More harmonious colour palette More vibrant, up to date colours More colours from Formica’s 2014 core collection
More outspoken decors Up to date with current trends 11 out of 12 of the new additions designed by Unilin
Sample cards Same design as last year Desktop use + possibility to hang on the wall More room for innovation Improved communication on the co-branding - HPL laminates & MFC 4 languages Available as from week 41 (limited number to begin, higher quantities to arrive)
Sample box A5 laminate samples of new FU collection Inserts: woods, unicolours and fantasy colours (room for 110 samples) Extra insert with technical information Tool to show larger samples when samples on sample card are too small Only for sales Request of extra A5 samples through the standard sample request form Available as from week 41
Sales Tools Presentation new range and trends A3 forex to show the trend Available in the course of October
Decors 19mm with 1 side peelcoating U136F1485Chrome Yellow U144F5344Seed U139F5345Viola U142F5347Maui U145F5349Fossil U149F2966Opal U143F6901Vibrant Green U140F6903Cassis U138F6907Amarena U148F7846Grotto U135F7940Spectrum Yellow U141F7966New Burgundy U150F7969Navy Blue U137K1238Carnaval H852F8976Alp Oak H844F8981Bellavista Oak H845F8982Janga Oak H846F8983Gestola Oak H848F8986Scafell Oak H850F8988Fumed Oak
Availability running out decors - Running out decors that will no longer be part of our industrial collection (UniDesign): as long as we have stock + ultimate end date: 01/2014 - Running out decors that remain a part of our industrial collection (UniDesign): untill 1 October on an MTS basis, >1 October on a MTO basis
Price categories All new decors 2013 are in the highest price cat.
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