1. © 2012 IBM Corporation 1 IBM Cognos 10 family Analytics in the hands of everyone Address all your analytic needs Report, Analyze, Model, Plan and Collaborate Right-sized for all your organizational needs Individuals have freedom and flexibility plus access corporate information and can share insights with the wider community Workgroups and Midsized get up and running fast with easy to install and manage integrated reporting, analysis and planning solution Organizations deploy broad analytic capabilities to 100s or 1,000s of people Solution for today that you can’t outgrow Flexible and easy to use Integrated and easy to manage Seamless to grow with evolving needs Start anywhere…go everywhere.

2. © 2012 IBM Corporation 2 Cognos 10 just keeps getting better and better.  Extended Mobile device support –Web application for Android and PlayBook –Native Mobile application for the iPad  Usage simplicity & visualization –Enhanced visualization (including maps) –Cleaner information display –Business authoring flexibility  Faster performance –Expanded dynamic query data source support –64-bit report server for dynamic query –Snappier Business Insight interface  Better content management –Archive historical reports to ECM/FileNet –Optimize content store in production IBM Cognos BI Fix Pack 1 and Release Pack 1

3. © 2012 IBM Corporation 3 Experience insight wherever you are Uninterrupted productivity with quick and easy access to analytics anywhere you go Interact with information like never before Rich, visual and interactive experience whether you are offline or online Confidently and easily deploy BI to any device Single authoring and administrative environment to deliver secure, relevant and reusable content How we are different  Offline interactivity  Single-authoring environment for any destination  Breadth of device support and flexible deployment Language support for native iPad IBM Cognos BI for the Mobile Workforce

4. © 2012 IBM Corporation 4 Cognos Insight: Innovation for Individual Analytic Freedom Users want to independently discover and contribute personal insights Employ analytics that go beyond IT-delivered data sets and beyond passive consumption Create new data, formulate scenario models, build dashboards and workbooks Contribute datasets and input to corporate plans Share data and insights with colleagues Publish to a server to share more broadly across the business and for IT management and control Work standalone or server connected

5. © 2012 IBM Corporation 5 Drag-and-drop data, smart filters, and intuitive analysis Modify plans, budgets, and forecasts accordingly Exchange files or publish and extend within the Cognos Family Add compelling visuals, widgets and themes Insight to Action Model scenarios, test assumptions, and optimize

6. © 2012 IBM Corporation 6 Goal achievement Self-service The Planning Peer Group BARC BI Survey 10 Goal achievement Self-service Suitable The Database Peer Group BARC BI Survey 10 Cognos TM1 10.1: Cognos Insight & Performance Modeler New end user client: Cognos Insight Rich, customisable client layout with associative analysis Personal analysis & planning as well as a client for managed applications Personal applications can seamlessly be published to enterprise (TM1 or BI) Distributed architecture for scalability and responsiveness New modeling tool: Performance Modeler Allows models to be built without manual scripting New Rule & TI process editors for advanced users Websheets to be included in Applications Transfer capability to support dev/test/prod

7. © 2012 IBM Corporation 7 Single, secure platform to automate financial statement reporting Disclosure Management & XBRL IBM Cognos Financial Statement Reporting (FSR) 6.6 Automate time consuming processes Enhance collaboration and allow users to work on same report at the same time Integrated ‘Tag Once’ XBRL tagging capabilities Embedded controls, compliance checklists, and audit trail reports Workflow & task management enhance visibility into the process Direct integration to data sources ensures report data matches source data at all times