Sources: Experian Marketing Services, 2013 Digital Marketer Report Nielsen, The Digital Consumer (2014) Statistic Brain Facebook Newsroom 26% of all time Americans spend online is spent on social networking sites. With smartphones, that number increases. 9 out of 10 online adults said they access social media monthly. And most of them (64%) access social media sites daily. And about 3 of every 5 minutes spent on social media is spent on Facebook alone … and those numbers are growing...
Source: Three Ships Media, http://www.threeshipsmedia.com/social-media-and-donuts/
Social Media is many channels... used in different ways. Social Media is a connection … people follow you for a reason. Social Media is a form of permission marketing … don’t disappoint those who’ve let you into their digital lives.