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Rodney L. Joffe Chairman American Computer Group CenterGate Research Group, LLC DM Business Integration.

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Presentation on theme: "Rodney L. Joffe Chairman American Computer Group CenterGate Research Group, LLC DM Business Integration."— Presentation transcript:

1 Rodney L. Joffe Chairman American Computer Group CenterGate Research Group, LLC DM Business Integration

2 A business truism It is easier to keep an old customer than to get a new one.

3 Stickiness

4 Consumer transactions : Impulsive Lower $ value

5 The Killer App: Portals

6 Search engines Free services Stock Quotes News Weather reports Calendars etc.

7 Yahoo Lycos SNAP c|net Geocities

8 Portals are not just about advertising and ad banners.

9 Traditional web sites are moving towards a portal model to retain viewers.

10 Traditional web site Links buyers and sellers of used cars Chat rooms Automotive news Road tests of new cars

11 Syndicated services: News Weather Sports

12 Transition Amazon.com Barnes & Noble PeopleSoft

13 Business-to-Business Similar techniques, but higher $ value Significant effort into customer retention.

14 Business-to-Business Not an impulse buy Information Support Order

15 There is no data connection between customers and vendors

16 E R P Enterprise Resource Planning.

17 No data ever gets entered more than once during its life… and There is only one system, spread across all of the companies in the commercial process.

18 BAAN SAP ORACLE

19 Bind your customer to you.

20 Downloadable order forms Downloadable or electronic invoice and statement Shipping URL

21 Create a secure interactive website that is linked to your existing business processes...

22 Accounts receivable Production status Payment via eft. Order entry Configurator

23 List industry Online counts -> Online orders -> Download -> Bill

24 Service Bureau Counts Order entry Delivery Billing

25 Ask your vendors to do the same for you!

26 Consumer Integration examples GapKids--- gift reminder profile management features newsletters BlueFly --- Make your own catalog

27 There are only 2 ways to create a sustainable competitive advantage: By increasing value, or decreasing costs. Fred Gluck, Past Managing Director, McKinsey and Company.

28 Access to account Keep in the loop like employees Integrate workflow with yours Tools to make dealing with you easy Use technology

29 Rodney L. Joffe Chairman American Computer Group CenterGate Research Group, LLC DM Business Integration


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