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Fashion Bloggers – The new era of Influencers Amna Al Falasi.

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Presentation on theme: "Fashion Bloggers – The new era of Influencers Amna Al Falasi."— Presentation transcript:

1 Fashion Bloggers – The new era of Influencers Amna Al Falasi

2 What are we going to discuss? Definition of a Fashion Blog Why become a Fashion Blogger The Power of Fashion Bloggers Types of Fashion Blogs How to monetize from a Fashion Blog Tips for Fashion Bloggers Tips for Brands working with Fashion Bloggers Questions & Contributions

3 Definition of a Fashion Blog Fashion blogs are online personal journals that covers the fashion industry in terms of fashion trends, style, clothing, lifestyle and celebrity fashion.

4 Why become a Fashion Blogger? Find a creative outlet Establish a networking base Build your resume Showcase talent Develop friendships Opportunities

5 The power of Fashion Bloggers Challenge the dominant perception of fashion visual culture Promote new fashion trends & street style Fashion news are updated faster than other fashion mediums A valuable asset to fashion designers Encourage readers to voice out their own opinions Create job opportunities Influence the media

6 Types of Fashion Blogs By Ownership By Writers Expertise

7 How to monetize from a Fashion Blog Focus on establishing good relationship with brands Use the blog as a portfolio to get other jobs Teach a class from the blog Sell a sponsored Post Open a shop from the blog Become a brand ambassador Sell ad spaces Sell services from the blog

8 Tips for Fashion Bloggers Find your passion Be clear about your objectives & goals Treat your blog as a resume Show your support to the blogger community Respect your readers Don't settle for less than your worth

9 Tips for brands working with Fashion Bloggers Be clear about your intentions & objectives with bloggers Maintain a long term relationship Give feedback on results to bloggers Respect and value a blogger's job and time Negotiate a favorable fee when working with bloggers

10 Questions & Contributions

11 Resources

12 Thank you! Blog: amnaatelier.blogspot.com Facebook AmnaAtelier Instagram elmanez


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