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IM Master-Projects ITEM (Innovation, Technology Entrepreneurship, & Marketing) Prof. Dr. E. J. Nijssen November, 2012.

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Presentation on theme: "IM Master-Projects ITEM (Innovation, Technology Entrepreneurship, & Marketing) Prof. Dr. E. J. Nijssen November, 2012."— Presentation transcript:

1 IM Master-Projects ITEM (Innovation, Technology Entrepreneurship, & Marketing) Prof. Dr. E. J. Nijssen November, 2012

2 Topics & Mentors (1) Innovation Process Management Innovation management activities related to the organization and performance of technology intensive innovation processes Topics include: −stage-gate processes −acceleration of product development −risk management −knowledge management −radical innovation −ambidexterity Mentors: Umut Konus, Fred Langerak, Ksenia Podoynitsyna, Isabelle Reymen, Bob Walrave, Mathieu Weggeman

3 Customer and supply chain driven innovation management The role of strategic marketing and sourcing processes in fostering product-, services and process innovations in buyer-seller relationships. Topics include: −open innovation −early suppier involvement in NPD −lead customers −customer communities −crowdsourcing −technology adoption Mentors: Myriam Cloodt, Ad de Jong, Umut Konus, Ed Nijssen, Jeroen Schepers, Wendy van der Valk, Arjan van Weele Topics & Mentors (2)

4 Topics & Mentors (3) Technology entrepreneurship and innovation The design of institutional structures for entrepreneurship (e.g. incubators) and the creation of a culture and mindset that foster innovation and new business creation Topics include: −multidisciplinary graduation −financing high-tech start-ups −real options −effectuation −start-up support and incubators Mentors: Myriam Cloodt, Ksenia Podoynitsyna, Isabelle Reymen

5 more information http://w3.ieis.tue.nl/en/groups/item/education/master_thesis/


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