2. PRESENTATION OF HORDS LIMITED BY HAROLD OTABIL CEO

3. HORDS LTD. TOPICS: 1. INTRODUCTION 2. PRODUCT RANGE 3. THE MARKET
BROWN GOLD NATURAL COCOA POWDER
HORDS LTD.
TOPICS:
1. INTRODUCTION
2. PRODUCT RANGE
3. THE MARKET
4. CHALLENGES
5. SALES
6. EQUIPMENT
8. CONCLUSION

4. HORDS LTD. HORDS LTD. Is a limited liability
INTRODUCTION
FROM A HUMBLE BEGINNING
HORDS LTD. Is a limited liability
company, formally established on
10th May 2000
Founded by Harold Otabil who was the
only staff member. The company has now
grown to a staff strength of 45.
STAFF STRENGTH
Management Team - 3
Administration & Marketing – 10
Production - 32
CLEAN TOUCH MULTI-PURPOSE CLEANER

5. SUPPORT STAFF
HORDS Ltd. has contractual agreements with consultants and professionals to supervise operations in the following divisions of the company:
Legal Department
Computer Department
Virtual Private Network and website
content management for
Advertising and Public relations
SMART LOOK LAUNDRY STARCH

6. PRODUCT RANGE BROWN GOLD NATURAL COCOA POWDER SMART LOOK SPRAY STARCH
SMART LOOK LAUNDRY STARCH
SPRING FRESH DISINFECTANT
CLEAN TOUCH MULTI-PURPOSE CLEANER
KWIK MEAL PANCAKE
KWIK MEAL GARI SOAKINGS

7. THE MARKET SPRING FRESH DISINFECTANT LOCAL MARKET
HORDS LTD. PRODUCTS ARE WELL ESTABLISHED BRANDS ON THE GHANAIAN MARKET. OUR BROWN GOLD NATURAL COCOA POWDER HAS A 50% MARKET SHARE AND IS STILL GROWING.
WE WERE THE FIRST TO INTRODUCE COCOA AS A HEALTH FOOD IN WEST AFRICA. OUR OTHER PRODUCT LINES ARE ALSO DOING WELL ON THE MARKET.
OUR MAIN DISTRIBUTION OUTLETS ARE:
DISTRIBUTORS
FILLING STATION MARTS
SCHOOLS
SUPERMARKETS
MAJOR COMMERCIAL MARKETS ACROSS THE COUNTRY
INTERNATIONAL MARKET
UK – WE ARE REPRESENTED BY FULA FOODS
USA – DEVELOPMENTAL STAGE
NIGERIA – DEVELOPMENTAL STAGE
SPRING FRESH DISINFECTANT

8. CHALLENGES ADEQUATE FUNDING CERTIFICATION TO ENTER EXPORT MARKET
APPROPRIATE TECHNOLOGY TO
INCREASE PRODUCTION CAPACITY
COMPETITION FROM IMPORTED
PRODUCTS
SMART LOOK SPRAY STARCH

9. SALES
YEAR GH ¢ £
2005 – 362, ,526
,297, ,632
Percentage
growth rate – %
KWIK MEAL GARI SOAKINGS

10. EQUIPMENT CURRENTLY IN USE FFS MACHINE – Filler with batch
coder 250g – 500g
FFS MACHINE – Auger Filler with
batch coder
Automatic Powder/ Filling Capping
Complete line
Additional equipment will be required
to enable us increase production
capacity.
SMART LOOK LAUNDRY STARCH

11. CONCLUSION EXPORT MARKET
HORDS LTD. has set targets to increase efforts in establishing strong distribution networks on the International Market
COCOA PROCESSING
Partnership in the processing of cocoa beans is key in our expansion programme
FREEZONE
Becoming a freezone company, will provide all the necessary incentives for HORDS LTD. to be competitive on the
Global Market
PARTNERSHIP
We welcome the merging of resources and innovation to achieve a successful product range.
KWIK MEAL PANCAKE