Presentation on theme: "Cengage Learning Learning Management Systems Integrations and MindLinks Eric La Scola Marketing Manager, MindLinks John Barans Director, Product Management."— Presentation transcript:
Cengage Learning Learning Management Systems Integrations and MindLinks Eric La Scola Marketing Manager, MindLinks John Barans Director, Product Management
Industry Trends in Learning Management Systems (LMS) Space LMS adoption reaching saturation level in U.S. market LMS installations continue to be largely under-utilized Drive to connect Student Information Systems (SIS) to LMS Growing overlap between traditional publishers digital content and content enablement of LMS providers Intersection of technology and education is driving radical transformation Devices Broadband cellular networks Web 2.0 technologies Social media New business models Millennial generation LMS developers & publishers forging partnerships rapidly Educause 2011 Period of evolution Everyone looking for best model Mutual respect for what the other does best – dont reinvent the wheel! Institutions leveraging existing LMS investments and digital offerings to produce outcomes based reporting supporting accreditation
A Profile of The LMS Market – Fall 2010 Source: 2010 Campus Computing.net Survey
Cengage Learning Digital Product Learning Management System (LMS) What is LMS Integration?
Cengage Initiative to Rationalize LMS Integration Offerings Industry standards driven – SCORM, LTI, API,Common Cartridge etc. Partnership driven – Agreements with Desire2Learn, Blackboard, Sakai, Instructure and Moodlerooms Customer driven – Leverage existing investments in LMS infrastructure Future driven – Cengage MindTap platform Content delivery through app model Allow LMS partners to do what they do best Nearly all Cengage customers have existing LMS investments Early adopter programs MindLinks Overview
Cengage Learning Approach Rapidly Evolving Market Open Standards Commitment Dont lock customers into proprietary format. Allow market to decide clear winners/losers Stay flexible as market matures Customize LMS interoperability with available technologies in context of most effective learning solution. Focus on deep and narrow online curriculum solutions first LTI, SCORM SSO, API, Custom Course or simple link-out when necessary. Focus on holistic instructor/student experience Work with Cengage experts to customize the learning environment CourseCare to provide exceptional on-boarding experience Leverage Cengage investments with LMS partners over many customers MindLinks Interoperability W HERE I S T HIS T AKING U S ? Grade-book exchange SIS Interoperability Unique LMS specific feature integration Seamless introduction of apps in learning Cooperative LMS developer and Publisher environment. Better, more efficient allocation of resources
Using IMS Interoperability Standards Allows MindLinks To Provide A single sign-on experience through the students LMS for Aplia, CourseMate, CourseReader, CSFI, CNOW A consistent user experience including the unique pedagogical features of Cengage Learning content Up-to-date content that eliminates the need for customers to maintain content versions or increase server capacity Facilitates analytics by capturing usage statistic Simplified content delivery, administration, and use Instructor/Institutional Benefits