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Brief introduction ConEx Innovation Co.,Ltd. Represents www.conexstore.com Your industrial store online!

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Presentation on theme: "Brief introduction ConEx Innovation Co.,Ltd. Represents www.conexstore.com Your industrial store online!"— Presentation transcript:

1 Brief introduction ConEx Innovation Co.,Ltd. Represents www.conexstore.com Your industrial store online!

2 CONVENIENCE What is CONEX? CONVENIENCE EXPRESS CONVENIENCE EXPRESS

3 Who are we? Conexstore.com was founded in 2008 to be the first complete one stop shopping for industrial and DIY customers. It carries over 100,000 SKUs including tools welding safety paints electrical chemical hardware,etc. to serve especially MRO sector. Its operation covers the whole part of Thailand territory through effective services by both our fleet and subcontractors.

4 Where are we from? Mr. Suthep Uacherdkul Successful entrepreneur, own various types of industrial business including Rayong Mongkolchai, Master Max, Chemiman etc. with turnover larger than B500m. Industrial Engineer, Chulalongkorn University MBA – USA Director – RMC, Master Max, Chemiman, etc. CONEX was established by two experience founders who have spent over 20 years of their own working life in developing new channels in industrial sector in Thailand. Mr. Nat Sivaraks 20 years experience specialized in industrial supply chain. Mechanical engineer Chulalongkorn University MBA Nida General Manager – TIG Regional Manager – Stanley Works Asia Pacific CEO – VCS, Gas & Gear, all tools

5 Business fact… Registered NameConex Innovation Co.,Ltd. Business Address31/16 Moo13, Bangna-Trad Road, Tumbol Bangpleeyai Amphur Bangplee, Samutprakarn Province, 10540 Thailand Office Phone 02 316 1115 Fax02 316 1114 Call Center 02 316 1133 Emailcs@conexstore.com Websitehttp://www.conexstore.com Paid up capitalBaht 5 million ( will be up to Baht 50 m in 2013 ) Share HoldersMr. Suthep Uacherdkul Mr. Nat Sivaraks Business turnover(First Year) Staffs19 Permanent 4 Temporary

6 Our Strategies … How do the purchasers approach to serve various types of goods? High Low Cost Volume HighLow A. Tender/BiddingB. Partner D. Consignment Blanket order C. Convenience 123 4last Value B. PartnerA. Tender D. Consignment C. Convenience High Low Cost Volume HighLow A. Tender/BiddingB. Partner D. Consignment Blanket order C. Convenience 123 4last Value B. PartnerA. Tender D. Consignment C. Convenience conexstore.com has been develop to penetrate A-C-D segment. We aim for the last 25%-50% from the Purchasing list?

7 Market Analysis … There are more than 25m people working in various sectors in Thai labor market. As CONEX is focusing in MRO (Maintenance, Repair and Operation), that means it involves approx 10m people market size. In view of organizations which registered, the formal number are over 240,000 firms. CONEX targets to share only 50,000 customers within 5 years timeline. Agricultu re FisheryManufact uring Construct ion TradingHotel/ Restaura nt TransportDIY Tradition al trade Modern Trade Industrial Direct Catalog & web sales Man powers million 14.70.55.41.85.32.21.010 Internet Access Low HighLowMediumHighLowMedium Note. In USA, no 1-10 industrial sales firms are all in Industrial Supplies categories and all have over US$10m turnover. In Korea, no 1 industrial sales company is CHEGIM is also Industrial Supplies. In Indonesia, no 1 is Kawa Lama.

8 Who are our customers? ManufacturersGarageConstructionService Man Milling Shops Fabrication ShopHospitalAgriculture Laboratory DIYHotel / Restaurant

9 Visit our shop …

10 Why working life is getting better? 24 hours 7 days order Better control of price Technical specification ready Improve Cash Management Delivery Service

11 What types of products can we serve? Safety Signs and Traffic First AidFire Extinguish SecurityIndustrial Software Flash Light & Battery Power Tools Pneumatic Tools Automotive Tools Measuring & Precision Cutting & Drilling Abrasive & Finishing Pumps & Compressors Stationary Fastener Welding & Cutting Construction Equipments Bumbling & Sanitary BearingO-ring & Seals ElectricalPaints Storage Material Handling HydraulicHardware Industrial Maintenance Chemical CleaningBooks, CD, Poster Power Generator

12 Service Levels weve committed to offer… Convenience Quality Goods Standard Fair Price Standard Reliable Delivery service

13 Who are we competing with? 123 4last Value B. PartnerA. Tender D. Consignment C. Convenience CONEX is considered grouped in convenience sector so it compete with traditional trade hardware shops, modern trade hardware store and industrial direct supplies. Compete with traditional trade hardware shop, modern trade store, web and catalog sales. Compete with industrial supplies Out of interest, dominated by manufacturers or importers

14 Business coverage … Customers can reach CONEX anywhere as long as they can get access to internet connection or via telephone to contact call center. Delivery is provided through out Thailand territory. In Power Zone, CONEX arrange its own fleet to handover goods to customers. Outside will be by subcontractors, post and transportation service firms.

15 Development Plan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Registered Launched Catalog launched Phase I website Phase II website Phase III Virtual Catalog 2008 to complete 30,000 SKUs No 1 industrial e-commerce site (with virtual catalog) And 500 pages catalog Expected to have 100,000 SKUs In 2009 3,000 SKUs 10,000 SKUs 30,000 SKUs

16 Organization Structure to support commitments.. Managing Director Product Management Call CenterWebsite Representatives OperationBusiness Support Nat Ek Jack Nong Au Nui TumKai Noi Jum Nat Credit Control Accounting IT Nan Nat Karn PrasertSanun Ko Vichai

17 Facilities … Office & Warehouse 900 m2 Call Center, fully equipped Self delivery in power zone GPS monitoring online

18 Expectation for growth … Expected number of customer base Members in pocket Numbers of active customers per month Within 2008 CONEX expect to achieve Baht 1,000 m turnover. Revenue in million baht

19 Thank you


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