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Electronic CommercePrentice Hall © E-Marketplaces Markets (electronic or otherwise) have three main functions: 1.Matching buyers and sellers; 2.Facilitating the exchange of information, goods, services, and payments associated with market transactions; and 3.Providing an institutional infrastructure, such as a legal and regulatory framework, which enables the efficient functioning of the market.
Electronic CommercePrentice Hall © E-Marketplaces Electronic marketplaces (e-marketplaces or marketspaces), changed several of the processes used in trading and supply chains –Greater information richness –Lower information search costs for buyers –Diminished information asymmetry between sellers and buyers –Greater temporal separation between time of purchase and time of possession –Greater temporal proximity between time of purchase and time of possession –Ability of buyers and sellers to be in different locations
Electronic CommercePrentice Hall © E-Marketplaces marketspace A marketplace in which sellers and buyers exchange goods and services for money (or for other goods and services), but do so electronically
Electronic CommercePrentice Hall © E-Marketplaces Marketspace components –Customers –Sellers –Products and services digital products Goods that can be transformed into digital format and delivered over the Internet –Infrastructure
Electronic CommercePrentice Hall © E-Marketplaces Marketspace components front end The portion of an e-sellers business processes through which customers interact, including the sellers portal, electronic catalogs, a shopping cart, a search engine, and a payment gateway back end The activities that support online order-taking. It includes fulfillment, inventory management, purchasing from suppliers, payment processing, packaging, and delivery
Electronic CommercePrentice Hall © E-Marketplaces Marketspace components intermediary A third party that operates between sellers and buyers. –Other business partners –Support services
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals Electronic Storefronts storefront A single companys Web site where products or services are sold Most common mechanisms are a(n): –electronic catalog –search engine –electronic cart –e-auction facilities –payment gateway
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals e-mall (online mall) An online shopping center where many online stores are located Types of Stores and Malls –General stores/malls –Specialized stores/malls –Regional versus global stores –Pure online organizations versus click-and-mortar stores
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals Types of E-Marketplaces e-marketplace An online market, usually B2B, in which buyers and sellers exchange goods or services; the three types of e-marketplaces are private, public, and consortia private e-marketplaces Online markets owned by a single company; may be either sell-side or buy-side e-marketplaces.
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals Types of E-Marketplaces sell-side e-marketplace A private e-marketplace in which a company sells either standard or customized products to qualified companies buy-side e-marketplace A private e-marketplace in which a company makes purchases from invited suppliers
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals public e-marketplaces B2B marketplaces, usually owned and/or managed by an independent third party, that include many sellers and many buyers; also known as exchanges information portal A single point of access through a Web browser to business information inside and/or outside an organization
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals Six major types of portals –Commercial (public) portals –Corporate portals –Publishing portals –Personal portals –Mobile portals –Voice portals
Electronic CommercePrentice Hall © Types of E-Marketplaces: From Storefronts to Portals mobile portal A portal accessible via a mobile device voice portal A portal accessed by telephone or cell phone
Electronic CommercePrentice Hall © Intermediation in EC infomediaries Electronic intermediaries that control information flow in cyberspace, often aggregating information and selling it to others Five limitations of direct interaction –Search costs –Lack of privacy –Incomplete information –Contract risk –Pricing inefficiencies
Electronic CommercePrentice Hall © Intermediation in EC e-distributor An e-commerce intermediary that connects manufacturers (suppliers) with business buyers by aggregating the catalogs of many suppliers in one placethe intermediarys Web site
Electronic CommercePrentice Hall © EC in the Wireless Environment: M-Commerce mobile computing Permits real-time access to information, applications, and tools that, until recently, were accessible only from a desktop computer mobile commerce (m-commerce) E-commerce conducted via wireless devices m-business The broadest definition of m-commerce, in which e-business is conducted in a wireless environment
Electronic CommercePrentice Hall © Competition in the Digital Economy Internet ecosystem The business model of the Internet economy differentiation Providing a product or service that is unique personalization The ability to tailor a product, service, or Web content to specific user preferences
Electronic CommercePrentice Hall © Competition in the Digital Economy Competitive Factors in the Internet Economy –Lower prices –Customer service –Barriers to entry are reduced –Virtual partnerships multiply –Market niches abound
Electronic CommercePrentice Hall © Competition in the Digital Economy Porters Competitive Analysis in an Industry competitive forces model Model, devised by Porter, that says that five major forces of competition determine industry structure and how economic value is divided among the industry players in an industry; analysis of these forces helps companies develop their competitive strategy
Electronic CommercePrentice Hall © Exhibit 2.6 Porters Competitive Forces Model
Electronic CommercePrentice Hall © Exhibit 2.10 Changes in the Supply Chain
Chapter 1 Overview of Electronic Commerce. Chapter 1 Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall1 Learning Objectives 1.Define.
Chapter 1 Overview of Electronic Commerce. EC 2006Prentice Hall 2 Learning Objectives 1.Define electronic commerce (EC) and describe its various categories.
Chapter 6 Public B2B Exchanges and Support Services.
Chapter 5 B2B E-Commerce: Selling and Buying in Private E-Markets.
© 2008 Pearson Prentice Hall, Electronic Commerce 2008, Efraim Turban, et al. Chapter 1 Overview of Electronic Commerce.
© 2008 Pearson Prentice Hall, Electronic Commerce 2008, Efraim Turban, et al. Chapter 5 B2B E-Commerce: Selling and Buying in Private E- Markets.
Chapter 13 Order Fulfillment, eCRM, and Other Support Services.
Essentials of Management Information Systems, 6e Chapter 4 The Digital Firm: Electronic Business and Electronic Commerce 4.1 © 2005 by Prentice Hall The.
Chapter 2 E-Marketplaces: Structures and Mechanisms.
Prentice Hall, Chapter 1 Overview of Electronic Commerce.
Chapter 8 Innovative EC Systems: From E-Government and E-Learning to C2C.
Course Overview & Introduction Lectures 1,2,3. Overview of Electronic Commerce & E- Business.
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INTERNET MARKETING CHAPTER 5 e-business & e-Commerce: e – business models & revenue models Pranjoy Arup Das.
Chapter 5 B2B E-Commerce SELLING AND BUYING IN PRIVATE E-MARKETS.
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Chapter 7. Discuss Intranet and its benefits Discuss e-commerce and various forms of e-commerce Discuss the security issues in the e-commerce environment.
© ITU Electronic Commerce for Developing Countries (EC-DC). All Rights Reserved. Page - 1 Introduction to E-commerce Alexander NTOKO, Project.
8-1 McGraw-Hill/Irwin Copyright © 2007 by The McGraw-Hill Companies, Inc. All rights reserved.
Page 1 Welcome! research dp&c. Page 2 Education in Pursuit of Supply Chain Leadership research dp&c D ISTRIBUTION P LANNING AND C ONTROL R ESEARCH e-
Chapter 15 Economics and Justification of Electronic Commerce.
ECOMMERCE CHAPTER 2 Zeenath Mariyam (BIT). Electronic communications disruptive technologies Communications approaches which change the way in which information.
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For use with Strategic Electronic Marketing: Managing E-Business 2 e Copyright 2003 South-Western College Publishing Chapter 6 Slide: 1 Chapter 6: E-Commerce.
E-Business Strategies Bob Smith Associate Professor/Extension Specialist Dept. of Wood Science and Forest Products Virginia Tech E-Commerce: Impacting.
1 Prentice Hall, 2002 Chapter 3 Retailing in Electronic Commerce (E-Tailing)
IT Strategy for Business © Oxford University Press 2008 All rights reserved Chapter 3 E-Strategy.
1 CS5038 The Electronic Society Lecture 2: Overview of Electronic Commerce Lecture Outline Definitions Perspectives Variations Business Models Pressures.
McGraw-Hill/Irwin ©2005 The McGraw-Hill Companies, All rights reserved ©2005 The McGraw-Hill Companies, All rights reserved McGraw-Hill/Irwin.
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