1. Erasmus Thematic Meeting and Valorisation Event on HEI Media/Promotional Strategy Thursday 9th December 2010 International/Erasmus Promotion at CIT

2. International Information/Promtion at CIT Message Target Audiences Methods

3. International Information/Promotion at CIT Message(s): Promotion of international / Erasmus mobility & networking opportunities Practical information Dissemination of Erasmus Success Stories and value-added benefits of international cooperation and mobility

4. International Information/Promotion at CIT Target audiences: Prospective incoming students Outgoing students CIT staff Partner institutions Outside agencies / stakeholders General public

5. International Information/Promotion at CIT Target audience # 1: Incoming Erasmus Students LLP Erasmus promotion at home institution Erasmus alumni Partner Fairs/International Staff Weeks Visiting CIT students Visiting CIT lecturers CIT website: http://www.cit.ie/erasmushttp://www.cit.ie/erasmus

6. International Information/Promotion at CIT Target Audience # 2 Outgoing Erasmus Students: Visiting exchange students Visiting teachers from partner institutions Former Erasmus participants: students/staff International Students Society ExpliCIT Students Union magazine CIT website: http://www.cit.ie/erasmushttp://www.cit.ie/erasmus

7. International Information/Promotion at CIT Target Audience # 3 Outgoing CIT Staff: Staff Intranet Visiting teachers from partner institutions CIT lecturing staff who have previously visited partner institutions CIT magazine: Learning City

8. International Information/Promotion at CIT Target Audience # 4 Erasmus Partner institutions: CIT website International office Visiting Lecturers from CIT Visiting Students CIT magazine: Learning City

9. International Information/Promotion at CIT Target Audience # 5 External / Stakeholder organisations (e.g. HETAC, NA, …..) CIT magazine: The Learning City CIT website: http://www.cit.ie Programmatic Review submissions Research funding submissions Annual Reports

10. International Information/Promotion at CIT Target Audience # 6 General Public Media coverage The Learning City (CIT Alumni) CIT Prospectus / course leaflets Annual Reports CIT website

11. International Information/Promotion at CIT Communication Tools Current (Conventional): Print - The Learning City, ExpliCIT, brochures Media Website Promotional videos Fairs / networking meetings

12. International Information/Promotion at CIT How we reach these target audiences…

13. International Information/Promotion at CIT Examples….

14. International Information/Promotion at CIT The Learning City CIT magazine

15. The Learning City International Information/ Promotion at CIT

16. The Learning City (December 2010) International Information/ Promotion at CIT

17. Conor Moynihans Erasmus exchange to Blekinge Tekniska Hogskola (BTH), Karlskrona, Sweden The Learning City

18. International Information/ Promotion at CIT The Learning City

20. International Information/ Promotion at CIT CIT Students Union Magazine

21. International Information/Promotion at CIT Public Relations Press & Media Coverage

22. The Irish Times Magazine

23. The Evening Echo

24. International Information/Promotion at CIT Erasmus Brochure

25. International Info/Promo at CIT

26. International Information/Promotion at CIT New Media

27. International Information/Promotion at CIT New Media: CIT Website

28. CIT Website www.cit.ie/erasmus

29. International Information/Promotion at CIT New Media: Student Blogs

30. Student Blogs www.jackhiggins.ie/finland

31. International Information/Promotion at CIT New Media: Promotional Video/Youtube

32. Promotional Video/ Youtube

33. International Information/Promotion at CIT Future opportunities: New Media: Erasmus Facebook Erasmus IP Network (example) CIT Staff Intranet

34. Innovative Ideas Istanball - I. UNeECC Summer School in Istanbul, Trukey, 2010 [HQ] by University Network of the European Capitals of CultureUniversity Network of the European Capitals of Culture

35. International Information/Promotion at CIT