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Created by BM|DESIGN|ER frashajobelldo KPSwitch Current New.

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Presentation on theme: "Created by BM|DESIGN|ER frashajobelldo KPSwitch Current New."— Presentation transcript:

1 Created by BM|DESIGN|ER frashajobelldo KPSwitch Current New

2 Created by BM|DESIGN|ER PARTNERS 3rd Parties (websites) VVV Kwibus Suppliers Hostelling International VALUE PROPOSITION Value for money Party Meeting Space Package Deals Kwibus Fun experience Location Flexibility CUSTOMERS Sports groups Families Elderly groups Party groups 16- 25 party groups 25-50 Cultural groups Schools KEY ACTIVITIES Sales & Marketing Plan Creating packages (S&M) Sell rooms Updating Social Media Establishing and maintaining partnerships research on customer satisfaction! RELATIONSHIPS Keep guests up to date (newsletter, social media, email etc) Informal approach Personal attention Short term relationship Co Creation Coupons KEY RESOURCES Kwibus Building (Kitchen, Bar, Beds, Dorms, meeting rooms Previous experience from partners Customer database (hostelling international, kwibus, 3rd parties trained employees DISTRIBUTION & ACQUISITION CHANNELS Social Media Questionnaires Newsletters Word of Mouth Kwibus WS Email Website (own and partners) Direct contact COST STRUCTURE S&M & Promotion Employees Website commissions Utilities Maintenance REVENUE STREAMS / PRICING Bednights F&B Commissions (3rd Parties) Package Deals Commissions from partnerships

3 Created by BM|DESIGN|ER PARTNERS 3rd Parties (websites) VVV Kwibus Suppliers Hostelling International VALUE PROPOSITION Value for money Party Meeting Space Package Deals Kwibus Fun experience Location Flexibility CUSTOMERS Sports groups Families Elderly groups Party groups 16- 25 party groups 25-50 Cultural groups Schools KEY ACTIVITIES Sales & Marketing Plan Sell rooms Updating Social Media Establishing and maintaining partnerships research on customer satisfaction! RELATIONSHIPS Keep guests up to date (newsletter, social media, email etc) Informal approach Personal attention Short term relationship Co Creation Coupons KEY RESOURCES Kwibus Building (Kitchen, Bar, Beds, Dorms, meeting rooms Previous experience from partners Customer database (hostelling international, kwibus, 3rd parties trained employees DISTRIBUTION & ACQUISITION CHANNELS Social Media Questionnaires Newsletters Word of Mouth Kwibus WS Email Website (own and partners) Direct contact COST STRUCTURE S&M & Promotion Employees Website commissions Utilities Maintenance REVENUE STREAMS / PRICING Bednights F&B Commissions (3rd Parties) Package Deals Commissions from partnerships

4 Created by BM|DESIGN|ER PARTNERS 3rd Parties (websites) VVV Kwibus Suppliers VALUE PROPOSITION Value for money Party Meeting Space Package Deals Kwibus Fun experience Location Flexibility CUSTOMERS Sports groups Families Elderly groups Party groups 16- 25 party groups 25-50 Cultural groups Schools KEY ACTIVITIES Sales & Marketing Plan Creating packages (S&M) Sell rooms Updating Social Media Establishing and maintaining partnerships research on customer satisfaction! RELATIONSHIPS Keep guests up to date (newsletter, social media, email etc) Informal approach Personal attention Short term relationship Co Creation Coupons KEY RESOURCES Kwibus Building (Kitchen, Bar, Beds, Dorms, meeting rooms Previous experience from partners Customer database (hostelling international, kwibus, 3rd parties trained employees DISTRIBUTION & ACQUISITION CHANNELS Social Media Questionnaires Newsletters Word of Mouth Kwibus WS Email Website (own and partners) Direct contact COST STRUCTURE REVENUE STREAMS / PRICING Commissions (3rd Parties) Package Deals


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