1. Patricia García-Escudero DISSEMINATION UNIT SPANISH PATENT AND TRADEMARK OFFICE IP PLAN TO SUPPORT SMES

2. The aim of this Plan is that Spanish SMEs become aware of IP, in order to include it as a tool in the management of the innovation and business processes. AIMS

3. The IP Support Plan consist on implementing a set of measures based on: 1.Information: the SPTO must offer to SMEs an information of quality tailored to their needs 2.Visibility: greater knowledge of the SPTO, its activities and services 3.Cooperation: implementing the actions in collaboration mainly with Regional PATLIB Centres of Autonomous Communities and other national and international institutions involved with SMEs 4.Simplicity and proximity: the final result of the actions must contribute to a perception of IP as a simple and easy tool WHAT IS THE IP SUPPORT PLAN FOR SMES

4. SMEs account for more than 90% of all Spanish enterprises among them, the SPTO must be a visible and present organism. In addition it is necessary to consider that great companies already have a great knowledge of IPR and make use of them, through national and international systems. The SPTO must direct its efforts to spread the IP system between the SMEs, traditionally nonusers. WHY AN IP SUPPORT PLAN FOR SMES

5.  SMEs  Entrepreneurs  Technological Centers and Parks  Intermediaries, that optimize and multiply the actions adopted by the SPTO TARGET GROUPS OF THE PLAN

6. To carry out the Plan, the SPTO will adopt the following actions: HOW IS CARRIED OUT THE PLAN:

7.  Create an internal center specialized on SMEs which will coordinate all the actions  Create a SMEs microsite in the SPTO Web  Create an external center to support enterprises on trademarks  Integrate the electronic trademark application on enterprises networks and on One-Stop-Shop for Entrepreneurs ACTIONS:1

8.  Strengthen the collaboration with other institutions related with SMEs  Create or improve the following tools:  Patents:  Subsidies  Reduction of public prices (technological information reports)  SMEs Patent brochure: adaptation of SMEs WIPO brochure to the Spanish Legislation  Program of Visits to companies ACTIONS:2

9.  Trademarks  Reduction of Trademark searches fee  Massive distribution of specific trademark leaflets  Launch of the new service: Community Trademarks applications surveillance  Trademark Dissemination Programme for SMEs in collaboration with Chambers of Commerce and enterprise associations  Industrial Property  SPTO Presence on SMEs Forums  Periodical workshops  Dissemination Seminars (in collaboration with Autonomous Communities and other intermediaries) ACTIONS:3

10. ANNEX INTERMEDIARY ELEMENTS Intermediary elements  Chambers of Commerce, Enterprise associations  Foundations rooted in the business world (pharmaceutical, technological innovation, design…)  Association of Science and Techonology Parks of Spain, Association of Innovation and technology entities of Spain Semminars, News in their Bulletins, Links in their webs Search of new clients Integrate TM applications and IP information on One- Stop-Shop for Entrepreneurs  Administrative Bodies related with SMEs  Autonomous Communities: Patlib Centres Integrate IP on their dissemination and formation programmes