1. Sensory Preference  Arlene R. Taylor PhD www.arlenetaylor.org Brain References

2. Sensory Preference  Arlene R. Taylor PhD Realizations Inc The type of sensory data that registers most quickly and intensely in your brain You tend to communicate with others in your sensory preference unless you make a different choice ‘Who I Am Pyramid’ 

3. Communication  Arlene R. Taylor PhD Realizations Inc Human beings relate with each other and the world through the senses  Visual - what you take in through sight  Auditory - what you take in through sound  Kinesthetic - what you take in through smell, taste, touch, and position sense

4. Multiple Studies  Arlene R. Taylor PhD Realizations Inc Have shown the way the message content of a person-to-person communication is conveyed— when potential emotions and feelings are involved: Words: 7% - 10% Voice tonality: 15% - 38% Body language: 55% - 75% The brain take 7 / 10 second to make a decision about a person you meet or see

5. Use of the Senses  Arlene R. Taylor PhD Realizations Inc Unimpaired you can use all sensory systems but typically you will have an energy-efficient preference, although a different system may predominate in a specific situation By pre-kindergarten age, sensory-preferent behaviors can be identified in most children Visual: Look at me! Auditory: Listen to me! Kinesthetic: Rub my back!

6. Decoding Center  Arlene R. Taylor PhD Realizations Inc The brain can receive and decode 10 million bits of sensory data per second (Odors are decoded in 2 nd brain layer) Life circumstances can temporarily alter how you relate to the sensory systems

7. Population Estimates  Arlene R. Taylor PhD Realizations Inc 20% Auditory – more females How things sound 60% Visual – more males How things look 20% Kinesthetic – equal M-F How things feel (sensed) Auditory Score____/ 21 Visual Score____/ 21 Kinesthetic Score____/ 21

8. Visual Characteristics  Arlene R. Taylor PhD Realizations Inc Tend to use visual words and metaphors (e.g., I see what you mean, picture this, the light just went on, it’s crystal clear to me, she talked until she was blue in the face, do you see what I mean?) Often speak quickly and may draw pictures in the air with arms and hands while talking

9. Visual, Cont’d  Arlene R. Taylor PhD Realizations Inc Appearance is very important (e.g., may be bothered by worn, mended, or outmoded clothes) Tend to feel affirmed through positive visual stimuli (e.g., visually pleasing environments, eye contact, coordinated colors…) Often learn most quickly by watching or seeing, or through diagrams and/or pictures

10. Auditory Characteristics  Arlene R. Taylor PhD Realizations Inc Tend to use auditory words and metaphors (e.g., that sounds okay, it’s clear as a bell, keep your ear to the ground, doesn’t ring true, as irritating as a dripping faucet, do you hear what I mean?) May cock head to one side when listening / speaking / thinking intensely, or cup / touch ears; may exhale deeply and sigh especially when tired, tense, or stressed

11. Auditory, Cont’d  Arlene R. Taylor PhD Realizations Inc Often sensitive to environmental sounds (clothing, chewing food, equipment squeaks) Tend to feel affirmed through positive auditory stimuli (e.g., talking with friends, music, written communication…) Often learn most quickly through hearing verbal explanations or by reading

12. Kinesthetic Characteristics  Arlene R. Taylor PhD Realizations Inc Tend to use kinesthetic words and metaphors (e.g., that’s not a good fit, doesn’t feel right, my gut says, get in touch with that, let’s hammer out a plan, spare me from the jolting headlines!) May have a low-pitched voice, breathe deeply, and speak slowly (e.g., words may flow out like thick cream)

13. Kinesthetic, Cont’d  Arlene R. Taylor PhD Realizations Inc Sensitive to touch, discriminate very quickly between sexual / nonsexual touch, very particular about who touches them Tend to feel affirmed through positive kinesthetic stimuli (e.g., odors, tastes, touch, textures, temperature, massage…) Often learn most quickly by actual touching / doing in a hands-on style

14. “Cut the noise! Even my hide is quaking!”

15. “I couldn’t help it! First there was the smell, then I thought about the taste...”

16. “Yoohoo! Is anybody out there?”

17. “The style’s fine. I just can’t stand the feel of wool against my skin…”

18. “Please! I can watch just fine from here!”

19. “Every leaf’s been talked off my tree!”

20. “Pardon me, have we met?”

21. Cream rinse in the old water hole again, I see

22. Strategies  Arlene R. Taylor PhD Realizations Inc To help a person feel affirmed and comfortable when you know their sensory preference, do something in their preference When you don’t know their preference, do all three Visual – Auditory – Kinesthetic –