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Communicating community-based adaptation: Experiences from the Adaptation Learning Programme Capacity building workshop on CBA for youth organising committee.

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Presentation on theme: "Communicating community-based adaptation: Experiences from the Adaptation Learning Programme Capacity building workshop on CBA for youth organising committee."— Presentation transcript:

1 Communicating community-based adaptation: Experiences from the Adaptation Learning Programme Capacity building workshop on CBA for youth organising committee members ACTS, Nairobi 19 th November 2014

2 The Adaptation Learning Programme Goal: Increase capacity of vulnerable households in Sub-Saharan Africa to adapt to climate variability and change. How: Developing and using innovative approaches to community-based adaptation (CBA). Strengthening voice of local communities and CSOs in decision-making on adaptation. Reflection, learning, evidence generation - integrate CBA in government policies and plans; adoption in practice. ALP works in Ghana, Kenya, Niger, Mozambique WWW.CARECLIMATECHANGE.ORG

3 CARE’s CBA Framework www.CARECLIMATECHANGE.ORG

4 Is communication vital in CBA? Linking the different areas of work:  Climate-resilient livelihoods + DRR Working with multiple stakeholders and levels:  Two – way knowledge exchange  Social learning  Integrating CBA in policy and planning processes Monitoring and evaluation – what is the progress? Continuous and iterative learning  what are the changes/ progress & does it mean?  What changes to the process are needed? Adoption and replication by others – good practice? Lessons? WWW.CARECLIMATECHANGE.ORG

5 Key elements for successful communication Who is your audience? What is the purpose of communication? What are the main messages? What are the key questions raised by your audience? What is expected out of the communication? www.CARECLIMATECHANGE.ORG

6 Who is your audience? What are the ongoing processes and who is involved? - Will determine audience to target Policymakers  Formulating or implementing policy Practitioners in  Adaptation, DRR, resilience, sustainable development, different sectors Donors  Multilateral e.g. UNFCCC funding mechanisms (GCF, AF), UN Agencies, WB, AfDB etc.  Bilateral e.g. USAID, DFID, GIZ, CIDA, EU etc. Need upfront emissaries to initiate communication and help in:  Understanding the audience dynamics,  Determining the audience’s interests – what do hey want to hear? E.g. policy formulation – long term societal benefits, impacts to the country’s economy… www.CARECLIMATECHANGE.ORG

7 What is the purpose of communication? Related to audience and on-going or upcoming processes Lobbying for change e.g. inclusive/participatory policy & planning processes, targeting most vulnerable Input into processes e.g. CC policy and bill, NAPs www.CARECLIMATECHANGE.ORG Input into processes e.g. CC policy and bill, NAPs Presenting good practice for adoption/replication? Calling for funding e.g. pledges to the GCF

8 What are the main messages? What is you want to say? Relation to your purpose e.g. Calling for CBA funding “ CBA is a cost effective approach to developing adaptive capacity and building resilience; the social, economic and environmental benefits outweigh the costs of implementation in virtually all scenarios ” Key things: Are the messages prepared and in what form?  Movies e.g. ALP community digital photostories;  Briefs e.g. CBA brief, Economics policy brief, PSP brief www.CARECLIMATECHANGE.ORG Will content get attention?  From known to unknown: What is the agenda/issues on the table? Audience’s interests? Do we have messages related to these? Who is going to present and in what forum?  Fluency, promoting dialogue

9 Key questions raised by your audience? Explaining your main messages: What is CBA? Empowering vulnerable communities, local governments & service providers to  Understand and analyse climate impacts,  Make informed and anticipatory decisions on priority adaptation actions,  Continually adjust their livelihood and risk management strategies in response to new and uncertain circumstances. www.CARECLIMATECHANGE.ORG Who is involved?  Levels – community, local/county, national, regional, international  Sectorial – agric., water, livestock, finance, planning…  Multi-stakeholder – local knowledge, science, technical, policy

10 Key questions raised by your audience? Cont’d Explaining your main messages: What do you get out of CBA?  Adaptive capacity – using climate information for: flexible & forward looking decision making and planning, innovating new solutions to manage new risks & uncertainty  Climate smart/ climate resilient development www.CARECLIMATECHANGE.ORG What evidence do you have?  Observed impact of CBA on changes in knowledge, attitude and practice?  Is the evidence robust? Over what timescale, spatial scale? Information from 1 project, 1 organizations or many?  What is the significance of evidence and relation to your main messages?

11 What is expected out of the communication? Cataylse more discussion? Action?  By who and when? Share learning? In case of a meeting, formulate scenarios and arguments for each scenario e.g. if  NO: what can be argued to counter it?  YES: what to do to prompt it?  WAIT: what to do to come back to the discussion table? www.CARECLIMATECHANGE.ORG Build in feedback on what was shared  Agreement? Disagreement?  Changes in what we did, how we did it?  More information needed?

12 Curve out CBA the niche for the youth? Create an environment for youth as go-to on certain issues What are the adaptation/CBA issues specific to youth?  How different are they from those already on the agenda ? E.g. gender, finance etc.  Will also determine content of communication  Will determine who to target, allies www.CARECLIMATECHANGE.ORG

13 Thank You! Adaptation Learning Programme (ALP): www.careclimatechange.org/adaptation-initiatives/alp www.careclimatechange.org/adaptation-initiatives/alp email: alp@careclimatechange.orgalp@careclimatechange.org Community Based Adaptation Brief: http://www.careclimatechange.org/files/CBA_Brief_nov_13.pdf http://www.careclimatechange.org/files/CBA_Brief_nov_13.pdf Facing Uncertainty: the value of climate information for adaptation, risk reduction and resilience in Africa - www.careclimatechange.org/files/Facing_Uncertainty_ALP_Climate_Communications_Brief.pdf www.careclimatechange.org/files/Facing_Uncertainty_ALP_Climate_Communications_Brief.pdf PSP brief: www.careclimatechange.org/files/adaptation/ALP_PSP_Brief.pdf www.careclimatechange.org/files/adaptation/ALP_PSP_Brief.pdf Learning route: http://www.careclimatechange.org/files/LearningRoute_Blog.pdf; http://www.youtube.com/watch?v=hSA6P021SaY http://www.careclimatechange.org/files/LearningRoute_Blog.pdf http://www.youtube.com/watch?v=hSA6P021SaY Why CBA makes economic sense: http://www.careclimatechange.org/files/adaptation/PolicyBrief_Why_CBA_Makes_Economic_Sense_Ju ly12.pdf http://www.careclimatechange.org/files/adaptation/PolicyBrief_Why_CBA_Makes_Economic_Sense_Ju ly12.pdf Kenya CVCA report: http://www.careclimatechange.org/files/CVCA_Kenya_Report__Final.pdf http://www.careclimatechange.org/files/CVCA_Kenya_Report__Final.pdf WWW.CARECLIMATECHANGE.ORG ALP is supported by

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