1. E-Business and E-Commerce7
E-Business and
E-Commerce

2. Describe the six common types of electronic commerce.
Describe the various online services of business-to-consumer (B2C) commerce, providing specific examples of each.
Describe the three business models for business-to-business electronic commerce.
Identify the ethical and legal issues related to electronic commerce, providing examples.

3. Overview of E-Business and E-Commerce
Business-to-Consumer (B2C) Electronic Commerce
Business-to-Business (B2B) Electronic Commerce
Ethical and Legal Issues in E-Business

4. [ Opening Case The Flash Crash ]
The Problem
A Stopgap Solution
The Results
What We Learned from This Case

5. 7.1
Gemvara

6. Finding A Doctor Right Now
7.2
Finding A Doctor Right Now

7. Overview of E-Business and E-Commerce
7.1
Overview of E-Business and E-Commerce
Definitions and Concepts
Types of E-Commerce
Major E-Commerce Mechanisms
Electronic Payment Mechanisms
Benefits and Limitations of E-Commerce

8. Definitions and Concepts
Electronic Commerce
The process of buying, selling, transferring, or exchanging products, services, or information via computer networks, including the Internet.
Electronic Business (e-business)
A much broader concept than e-commerce
Servicing customers, collaborating with business partners, and performing electronic transactions within an organization

9. Definitions and Concepts (Con’t)
Degree of digitization
Brick-and-Mortar organizations
Virtual Organizations
Clicks-and-Mortar Organizations

10. Major E-Commerce Mechanisms
Electronic catalogs
Electronic auctions
E-storefronts
E-malls
E-marketplaces

11. Types of E-Commerce Business-to-consumer (B2C)
Business-to-business (B2B)
Consumer-to-consumer (C2C)
Business-to-employee (B2E)
E-Government
Mobile commerce (M-commerce)

12. E-Commerce Business Models
Online direct marketing
Electronic tendering system
Name-your-own-price
Find-the-best-price
Affiliate marketing
Viral marketing
Group purchasing (e-coops)

13. E-Commerce Business Models (Continued)
Online Auctions
Product customization
Electronic marketplaces
Bartering online
Deep discounters
Membership

14. Electronic Payment Mechanisms
Electronic Checks (e-checks)
Electronic Cards
Electronic credit cards
Virtual credit cards
Purchasing cards
Stored-value money cards
Smart cards
Person-to-Person Payments

15. Benefits & Limitations of E-Commerce
National and International markets are more Accessible
Lowers costs of processing, distributing, and retrieving information
Provides access to a vast number of products and services 24/7
Deliver information, services, and products to people in cities, rural areas, and developing countries
Lack of universally accepted security standards
In less-developed countries telecommunications bandwidth is often insufficient, and Web access is expensive
Perceptions that e-commerce is insecure
Unresolved legal issues
Lacks a critical mass of buyers and sellers

16. Business-to-Consumer (B2C) Electronic Commerce
7.2
Business-to-Consumer (B2C) Electronic Commerce
Electronic Storefronts and Malls
Electronic Malls
Online Service Industries
Issues in E-Tailing

17. Online Services Industry
Disintermediation
Cyberbanking
Online Securities Trading
The Online Job Market
Travel Services
Online Advertising
Advertising Methods

18. Advertising Methods Banners Pop-up Ad Pop-under Ad Spamming
Permission Marketing
Viral Marketing

19. Issues in E-Tailing
Channel Conflict
Multichanneling
Order Fulfillment

20. Macy’s Increases Its Online Presence
7.3
Macy’s Increases Its Online Presence

21. Can Traditional Retailers Survive?
7.4
Can Traditional Retailers Survive?

22. 7.5
The Future of Shopping

23. Business-to-Business (B2B) Electronic Commerce
7.3
Business-to-Business (B2B) Electronic Commerce
Sell-Side Marketplaces
Buy-Side Marketplaces
Electronic Exchanges

24. Ethical and Legal Issues in E-Business
7.4
Ethical and Legal Issues in E-Business
Ethical Issues
Legal and Ethical Issues Specific to E-Commerce

25. Legal and Ethical Issues Specific to E-Commerce
Fraud on the Internet
Domain Names
Cybersquatting
Taxes and Other Fees
Copyright

26. [ Closing Case What’s Your eScore? ]
The Problem
One Solution
The Results