1. Swachh Bharat Mission (Gramin)
Brain Storming Session on implementation of Swachh Bharat Mission (Gramin)
With
State Governments
20th October, 2014
Ministry of Drinking Water and Sanitation
Government of India

2. Task before us as per Baseline Survey 2013
(In crore) A)
Total Number of rural HHs in India
{B(a) + B(b)} B)
(a) HHs with Toilets
7.41
(b) HHs without Toilets
(BPL + Identified APL) those eligible for Incentives
8.84
Non Identified APLs those not eligible for Incentives because of category
0.88
Total
9.72 C)
Out of 7.41 crore (B)(a), Number of Household with Defunct Toilets which are defunct or dysfunctional
1.39
Thus, Grand Total of Toilets needed (B) + (C)
11.11

3. Swachh Bharat Mission (Gramin)
Swachh Bharat Mission launched on 2nd Oct, by Hon’ble PM.
Objectives
To make India Open Defecation Free (ODF) India by , by providing access to toilet facilities to all;
To provide toilets, separately for Boys and Girls in all schools by ;
To provide toilets to all Anganwadis;
Villages to be kept clean with Solid and Liquid Waste Management.

4. Provisions under Swachh Bharat Mission (Gramin) for IHHLs
Incentive IHHL for all APLs belonging to all SCs/STs, Small and Marginal Farmers, Landless Labourers with Homestead, Physically Handicapped and Women Headed Households, and all BPLs
The unit cost of the Individual Household Latrine (IHHL) is enhanced from Rs. 10,000 to Rs. 12,000
Central share for IHHLs to be Rs. 9,000 (75 percent). The State share to be Rs. 3,000 (25 percent). For North Eastern States, Jammu and Kashmir and Special category States, the Central share and the State share (90%:10%).
ABC

5. Provisions under Swachh Bharat Mission (Gramin)
Discontinue the part funding from MGNREGA
Solid and Liquid Waste Management (SLWM) a cap of Rs. 7/12/15/20 lakh to be applicable for Gram Panchayats having up to 150/300/500/ more than 500 households on a Centre and State/GP sharing ratio of 75:25. Additional cost requirements to be met by State/GP.
Support for Community Sanitary Complexes to be Rs lakhs at a sharing ration of 60:30:10.
IEC at 8 percent of total project cost, with 3 percent at the Central level and 5 percent at State level.
Administrative Cost at 2 percent of the project cost.
ABC

6. Provisions under Swachh Bharat Mission (Gramin) cont..
School toilets - Department of School Education and Literacy Anganwadi toilets - Women and Child Development.
Triggering ‘Behaviour change’ by intensifying IEC campaign and Inter Personal Communication (IPC).
Outputs (Construction) and Outcomes (Usage) will be monitored.
Innovative, Low cost and User friendly technologies for toilet and Solid and Liquid Waste Management to be pursued.
States, which performs well in their IEC campaign, behavioural change and toilet construction effort under the Swachh Bharat Mission to be Incentivised.
ABC

7. Strategy
Create demand by Triggering ‘Behaviour change’ by intensifying IEC campaign and Inter Personal Communication (IPC).
IEC/IPC programme will be assisted by Multilateral Agencies like UNICEF, World Bank's WSP etc, national NGOs working on sanitation and groups like Rotary, Nehru Yuva Kendra etc.
Outputs (Construction) and Outcomes (Usage) will be monitored.

8. Strategy (cont’d)
4. Mechanism of ‘Trigger’ plus Incentives to construct quality toilets will also be used.
5. Strong Administrative structure required for the Mission at Central, State and district level. Foot soldiers required at GP level.
Use of Technology to Monitor Household coverage through a Hand held device to capture photos of beneficiary, toilet and Lat/Long. coordinates. – Pilot done.

9. Strategy (cont’d)
Innovative, Low cost and User friendly technologies for toilet and Solid and Liquid Waste Management to be pursued.
States, which performs well in their IEC campaign, behavioural change and toilet construction effort under the Swachh Bharat Mission to be Incentivised. Gram Panchayats performing well under the Mission will be incentivised with funds for Waste Water Management.
10. Launching the Swachh Bharat Award –for Individuals; Institutions; GPs, Districts; States who do exceptional work.

10. Strategy (cont’d)
11. Priority shall be accorded to cover households having:
Old Age Pensioners / Widow Pensioners / Disability Pensioners (National Social Assistance Programme {NSAP} beneficiaries)
Pregnant and lactating mothers covered by Maternal Health Programmes of Central and State Governments, including Janani Suraksha Yojana under National Rural Health Mission; and
Girl children covered by any Scheme benefiting the girl child.
12. Aim is to saturate coverage in the first instance the States/ Districts/ GPs in all major river basins of India e.g. Sutlej , Ravi, Beas, Ganga, Yamuna, Godavari, Narmada, Tapti, Kaveri, Brahmaputra

11. Recent Initiatives
Extensive National Swachhata Awareness Campaign going on from 25th September, 2014 to continue till , at national State, District and GP levels.
Baseline Survey Conducted across all States of the Country in Data of Sanitation Coverage down to the Household Level available and now being uploaded on the Management Information System (MIS) for the NBA. Datafor 6.5 crore HHs entered out of total of 17 crore HHs.
Provision of entering progress under the NBA with names of Individual beneficiaries, with photographs and Coordinates

12. Recent initiatives cont…
Provision of Financial support from for Household toilets through NABARD and other funding being explored.
Guidelines for Sanitation of specially abled people under preparation
Guidelines of participation of NGOs under consideration
Guidelines for MHM under consideration
SLWM Framework issued
CSR support mechanism initiated

13. Issues for Discussion – New Guidelines
Approach:
Flexibility to States. The proposed SBM(Gramin) guidelines should be minimalist and give States maximum freedom, while putting in certain minimum technical safeguards and financial best practices.
Flexibility to States in implementation : Through PRIs or CSOs, CBOs, NGOs etc.
Within the overarching mandate of State flexibility, what should be the nature of Guideline from the Center in this regard? Role of MDWS?
Incentivisation of good performing States- Methodology

14. (B) What do we measure? Health impacts as an/the Outcome indicator.
Toilet Usage
ODF. The view was that that it would be possible to verify if a community was ODF but it would be very difficult to check for toilet usage at a household level.
Another suggestion was the monitoring of IEC spend and their effectiveness. The lack of clear guidelines and expectations in this area has impacted district IEC spending. This has to be addressed.

15. (C ) Disbursal of Subsidy/Incentive: Options
Giving Incentives to HHs as present; (Permit advance)
States to have the option of not giving Incentives at all.
Incentive to the individual households after the community is declared ODF;
Incentive to the GPs/Communities for use for water and sanitation or other village works.
These are various suggestions, resulting from different approaches to implementation, all of which have proved effective in certain scenarios.
Should State/District be given the Option.
Role of MDWS?

16. (D) Foot Soldiers – District, Block Coordinators and Swachtha Doots (SD):
(i) District And Block Level Personnel :
States to commit to deploy adequate regular full time staff for the Mission at the State and District levels.
Full time Block Coordinator (at least One) - Government personnel or on Contract basis
Specialized IEC, HRD, SLWM and M&E Consultants at State level will have to be done at the State and Districts levels.

17. (ii) Gram Swachhata Doots
 Necessity of a paid Swachhtha Doot. Is Volunteerism working?
Objections to create a new cadre.
Some suggesting increasing the incentive amount per toilet to the SD to Rs 150/-.
In some States SD have been useful as there are a lot of formalities and communication that needs to happen to the household in the course of the toilet construction. Also Monitoring, Coordination wand general footwork needed.
Can the ASHA or Anganwadi worker or SHGs not do this work.

18. (E) Other Issues
Involvement of NGOs, CSO, SHGs and Partners at District and GP Levels – Need for National Guidelines?
How to carry out Capacity building. Developing Master Trainers and Trainers down to the District and Block levels.
Supply side management- ensuring availability of Sanitary ware near each Village.
Planning of effective IEC, IPC and Triggering Campaign – Engagement of Support Communication Agencies.
Community Monitoring – Compulsory Social Audit

19. (F) Awards
An award scheme based on Verifying large number of GPs for ODF status will be a large logistical exercise and an inappropriate task for GoI. Quality would be difficult to keep up.
It may be better to leave this kind of an award to States to institute for themselves.

20. Thank you LET US TOGETHER MAKE
Sanitation is more important than Independence
Cleanliness is next to Godliness
Thank you
ABC

21. Total Project Cost – Swachh Bharat Mission (Gramin)
Rs. in crore
S.N.
Component
Units under NBA
Total
Centre
State
Community
Ministry of Drinking Water and Sanitation 1
IHHLs*
82,127.74
61,595.81
20,531.94 2
Comm. Sanitation Complexes**
114313
2,286.26
1,371.76
685.88
228.63 3
SLWM for 2,50,000 GPs
36,533.95
27,400.46
9,133.49 4
IEC 8 % (75:25)
10,750.93
8,063.20
2,687.73 5
Admin 2% (75:25)
2,015.80
671.93
1,34,386.61
1,00,447.02
33,710.97
Department of School Education and Literacy
School Toilets
By Department of School Education and Literacy
Ministry of Women and Child Development
Anganwadi Toilets
By Ministry of Women and Child Development
Ministry of Rural Development  1
IHHLs
Ministry of Rural Development under IAY and MGNREGS