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OSSIAN AGRO AUTOMATION

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Presentation on theme: "OSSIAN AGRO AUTOMATION"— Presentation transcript:

1 OSSIAN AGRO AUTOMATION
Nano Ganesh is a mobile based remote control system for switching on / off and monitoring the water pumps, by using which a farmer can be free from so many routine problems associated with timely irrigation, saving a lot of water, electricity, fuel, time and labor. OSSIAN AGRO AUTOMATION

2 Awards & Universal Recogniton
OSSIAN Awards & Universal Recogniton Nokia Grand Winner in Calling All Innovators by Forum Nokia in Barcelona, 2009. Nominee for GSMA Global Mobile Award by Mobile World Congress for worlds best mobile applications for social and economic use, 2010 ( Among top 7) Parkhe Award MCCIA's Parkhe Industrial Merit Award in 2009, Pune, India Villgro Wantrapreuner Villgro Winner of Wantrapreneur Award in the best business competition in 2009 in Water category held in Chennai. Mr. Engineer Mr.Engineer Award and citation from The Institution of Engineers, Pune, 2009.

3 Existing Key Customers
OSSIAN Key Customers of Ossian Farmers – Water Tank owners – Industries - Dairy – Grampanchayats Existing Key Customers Product Since Thousands of farmers Ganesh/Nano Ganesh 1 to 7 years Few Grampanchayats 1 to 5 years Garware Wallropes Ltd Ganesh + Nano Ganesh 4 years Gokul Dudh Conventional remote Poonawala Group of stud farms Ganesh 5 years Godrej Nano Ganesh 2 years Bilcare 3 years Kailas Hotel - Elora Without Mobile 8 years Vivekanand Ashram, Buldhana Water tankers for rural W.S.

4 Irregular Electricity
OSSIAN Current Scenario in Rural Irrigation Need A farmer needs to control & monitor the pumps timely, where he needs an appropriate technology solution. Often the pumps are installed on the river banks or canals and need to be monitored. Pump locations are often in dangerous places to visit during odd hours. Electricity is unreliable and often available at odd hours. Extremely hazardous conditions in the water pump area. One person per shift has been deligated this work with vehicle Night walks Labor & Fuel Rains Wild Animals Indian Farmer Shock Hazard Scorching Heat Difficult Terrain Irregular Electricity

5 Target Customers & The Market
OSSIAN Target Customers & The Market A total market target is in four ways- 1. Farmer 2. Rural Water Supply schemes 3. Urban 4. Industries/Domestic But right now, Ossian is focusing on agriculture and rural market Indian mkt. No. of Systems Cost/system INR Ideal Market INR Agriculture Pumps 50 Million 2,800 14000 Cr. Rural water Supply 1 Million 10,000 1000 Cr. According to State Electricity Board reports , official agriculture pump connections in Maharashtra are mn and in Punjab they are 1.7 mn. In India, the figure approximates 50 mn…Reports of Electricity boards 2 % of an ideal market for our business i.e.INR 300 Cr. in next 5 years Everybody has realized an importance of water. An irrigation market is now being atomized all over the world and wireless systems are going to play a vital role. But, the specific thirst & need of the market must be satisfied. This technology is already being used in different types of industries. But its application in irrigation needs a specialized appropriate attention.

6 Indian Market with key segments
OSSIAN Indian Market with key segments Market region Revenue per region (2% of an ideal) % of Indian Market Maharashtra, Goa 36 Cr. 12 Karnataka, kerala 27 Cr. 09 Tamilnadu, A.P. 45 Cr. 15 Gujarat, Rajsthan Punjab, Hariyana U.P., M.P., Bihar 66 Cr. 22 N.E., W.B., Orissa 39 Cr. 13 Others 6 Cr. 02 Assumption: An ideal market for irrigation automation is INR Cr. But, we are assuming that only 2% of an ideal market will be tapped in India. Therefore, a marketable practical revenue of INR 300 Cr is considered in above table.

7 Offering – An innovative Technology
OSSIAN Offering – An innovative Technology Play Intro Block diagram & details of functioning Nano Ganesh Electric Starter Water Pump OR Operation : A farmer simply calls a mobile phone placed in a starter panel and punches a particular code for switching the pump on/off from any distance. Nano Ganesh gives tone feedback of water is being pumped up or availability of an electricity & even low voltage at the pump. Hence, no language barrier at all. Simple & easy to use – Even an illiterate person or farmer or a local electrician can install it with the help of an operating manual and CD. Compatible with the existing Starter and pump system.

8 How problems are solved ? Customer’s Feedback and Benefits
OSSIAN How problems are solved ? Customer’s Feedback and Benefits It daily saved Rs.50 of petrol and facilitated to control pumps by taking care of homes. Surekha Kawde a.p. Katraj, (MS), 4 yrs Our 2 wells are 5 km apart. We do monitor them by mobile phone from market place. Satish Bhujbal, a.p. Sanaswadi, (MS), 7 yrs Do you know these facts ? If one pump of 5 H.P is efficiently used with the help of Nano Ganesh, How much stuff is saved per day ? ■ Water: litre ■ Electricity: 3 Units ■ Fuel: One litre of Petrol ■ Time: ??? Varies ■ Labor: One person per shift ■ Soil Erosion: ??? Nano Ganesh responsibly conserves… OXYGEN Water Electricity Fuel Time Labor Soil

9 ……and lot more to come from Ossian !
……Thanks !!!


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