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Entrepreneurs, Business and Society Dr Mike Bull and Claire Giddens.

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Presentation on theme: "Entrepreneurs, Business and Society Dr Mike Bull and Claire Giddens."— Presentation transcript:

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2 Entrepreneurs, Business and Society Dr Mike Bull and Claire Giddens

3 Internal Student Survey Feedback This is my favourite subject. Tutors are very passionate and guest speaker was very inspirational. It applies theory to my practical experience. Very practical, teaching connected to the real world. Good for developing group speaking skills, being able to present a tutorial to the class. The student led tutorials are the best part of the course, everyone has be engaged because it affects our marks so the general discussion is always good and everyone gets involved. We had lots of support for our coursework too. I get to improve my skills at debating and it helps me to prepare for starting a new business. The best thing in this unit is that you have to lead a debate which encourages you and really boosts your confidence.

4 Brief Summary An in-depth study of entrepreneurship and the interplay between entrepreneurs, business and society. The unit aims to sensitise students to examine their own entrepreneurial orientation and how this might be contextualised in business formation.

5 Indicative Content Introduction to key concepts. Entrepreneurs in context: Entrepreneurship and social enterprise concepts, issues, debates and drivers. The entrepreneurial process, opportunity recognition and development, discovery versus creation. Innovation and entrepreneurship. Characteristics of the entrepreneur, entrepreneurial cognition and self- efficacy. Self-interest versus social benefit, social entrepreneurship. Business in context: Strategic entrepreneurship, leadership styles and small business formats, introduction to social enterprise. Enterprise and society, drivers, tensions and change, responsible management, CSR, social and ethical capital, the rise of social businesses.

6 Learning Outcomes On successful completion of this Unit, the student will be able to... Learning Outcome 1: With proper reference to contemporary literature in the field, critically evaluate concepts of entrepreneurship and social enterprise Learning Outcome 2: Distinguish and identify the key characteristics associated with entrepreneurship. Learning Outcome 3: Critically analyse business formation to achieve economic, social and environmental goals. Learning Outcome 4: Identify and evaluate the impact of changing business environment on entrepreneurial opportunity.

7 THE ENTREPRENEURIAL EYE Alertness; Spot & Exploit Market Opportunities; Flexible; Tolerant of Ambiguity; Foresight; Notices the Overlooked; Learns from Experience; Proactive THE CREATOR Creative & Imagination; Innovative; Takes Initiative; Problem-Solver; Uniqueness THE SELF-BELIEVER Internal Locus of Control; Need for Achievement; Independent; Self-Belief / Confident; Not afraid of Failure THE MANAGER Persuasive; Natural Leader; Moderate Risk Taker; Hard Worker

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9 Perspectives on Entrepreneurship (Chell 2007) ‘Economic Entrepreneur’: Seeks opportunities to create wealth Innovates to create viable business model that maximises wealth creation. ‘Social Entrepreneur’: Seeks opportunities to transform society Innovates to create viable business model that maximises social impact.

10 Coursework In small groups, students lead a seminar on a topic related to the syllabus. Marks are individually awarded on critical research evidence and arguments discussed in a class debate. 40%

11 Examination Three hour paper, theoretically aligned with the core learning outcomes 60%


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