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AGRIBUSINESS EXPORT AWARENESS WORKSHOP KWAZULU NATAL 18 NOVEMBER 2010 J B CHADWICK CITRUS GROWERS’ ASSOCIATION.

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Presentation on theme: "AGRIBUSINESS EXPORT AWARENESS WORKSHOP KWAZULU NATAL 18 NOVEMBER 2010 J B CHADWICK CITRUS GROWERS’ ASSOCIATION."— Presentation transcript:

1 AGRIBUSINESS EXPORT AWARENESS WORKSHOP KWAZULU NATAL 18 NOVEMBER 2010 J B CHADWICK CITRUS GROWERS’ ASSOCIATION

2 12.5 million69.3 million 7.5 million9.6 million KZN – 1.8million KZN 1million

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6 QUALITY SPECIFIC CUSTOMER REQUIREMENTS SANITARY PHYTOSANITARY PACKAGING REGISTRATIONS REQUIREMENTS TO EXPORT

7 REGISTRATION Food Business Operator ◦ Production Unit Code (PUC) ◦ Packhouse Code (PHC) Special Export Markets ◦ EU, South Korea, USA, Japan, Taiwan, China (www.daff.gov.za) Perishable Products Export Control Board (PPECB) Citrus Growers’ Association

8 QUALITY AGRICULTURAL PRODUCT STANDARDS ACT, 1990 (ACT No. 119 OF 1990) STANDARDS AND REQUIREMENTS REGARDING CONTROL OF THE EXPORT OF CITRUS FRUIT Colour Size Internal ◦ Juice % ◦ Sugar and Acids Blemishes Seeds Cultivar names

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11 Approximate maturity periods of experimental cultivar options for export citrus production for the Nkwaleni sub-region. Cultivar group SelectionMarchAprilMayJuneJulyAugustSeptemberOctober 9 10101 1212 1313 1414 1515 1616 1717 1818 1919 2020 21212 2323 2424 2525 2626 2727 2828 2929 3030 3131 32323 3434 3535 3636 3737 3838 39 4040 4141 4242 4343 Grapefruit Jackson C/G Ray Ruby Henderson Flamingo C/G Star Ruby late C/G Valencias Benny C/G McClean SL P Lavalle C/G Swartvlei P

12 SANITARY Maximum Residue Limits (MRL’s) ◦ Strictly monitored in developed countries ◦ Recommended Usage Document (pre harvest intervals) Microbial Contamination ◦ Big issue in USA Physical Contamination ◦ Glass, wood etc. SA GAP ◦ Check list and audit

13 PHYTOSANITARY Country Specific Protocols ◦ China, Japan, USA, South Korea Country Specific Legislation ◦ EU, Taiwan, India Most Significant Phytosanitary Pests ◦ Citrus Black Spot ◦ False Coddling Moth ◦ Fruit Fly

14 PACKAGING Cartons ◦ APS Requirements ◦ Industry guidelines Pallets ◦ ISPM 15 ◦ Industry guidelines Palletisation ◦ Industry guidelines Containers

15 SPECIFIC CUSTOMER REQUIREMENTS Certification ◦ Globalgap ◦ Retailer Specific (Natures Choice) ◦ Ethical Audits % of MRL ◦ German retailers Packaging Labelling

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17 COSTS FARM COSTS: R 10 – R15/CARTON SEA FREIGHT: R25-R30/CARTON PACKING COSTS: R20 –30/CARTON T/PORT TO PORT: R2 – R4/CARTON PORT COSTS: R2 – R4/CARTON ESTABLISHMENT: R40 000 –50 000/Ha COMMISSIONS: R12 –R15/CARTON IN MKT COSTS: R25-R30/CARTON

18 EXPORT CITRUS FARMING Ensure that the location is correct; export quality citrus requires very specific conditions Decide which markets and ensure that you can meet specifications Check profitability – do careful budgeting taking into account all scenario’s Choose service providers carefully – especially transporter, warehousing, export agent, importer Use quality material and inputs Be wired into the industry

19 INTEGRATED PRODUCTION GUIDELINES FOR EXPORT CITRUS VOLUME 1: CITRICULTURE ESTABLISHMENT Sub Tropical crop: 20 to 40 degree’s north and south of equator Well defined cold induced dormancy period Mild and almost frost free (never <-3 deg C) Temperature: 13 deg C (min growth temp) to 39 deg C Rainfall – no moisture stress during critical growth period Day length Solar radiation Humidity Wind

20 www.citrusacademy.co.za 031 3133364 www.citrusres.com 013 7598000 www.cga.co.za 031 7652514


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