1. Fancy Bananas

2. Not many inexpensive desserts? Many people don’t find places that have desserts. When they do but it is very expensive.

3. Solution

4. Fancy Bananas My bananas are dipped in delicious chocolate. Then they are covered with nuts to give it a crunchy taste.

5. [Business Model] Economics of One Unit Selling Price$2.50 Cost of materials$0.98 Cost of labor$0.00 Other variable costs$0.00 Total COGS/ COSS$0.98 Contribution Margin$1.52 Definition of One Unit One frozen chocolate banana Monthly Break Even Units $108.00 =0.02≈2 units $5472.00

6. [Market Analysis] Description of Target Consumer DemographicsGeographic's Families or couples with an average income. Los Angles, or a county. PsychographicsBuying Patterns Parents of dual income families that want their kids to be healthy. Families or couples that would want to go out together and do not want to waste a lot of money. Total population of targeted geographic area Population of target market 117,119 Market size (based on survey) Target Market Size Market Statistics Industry Name: Food industry Annual Industry Sales: $110 billion dollars Less than 2% 53,000

7. [Promotion and Sales] Fancy Bananas will strive a few types of promotional activities: Samples and websites. 1.[Website]: Provide information on the combinations, when and where we will be selling the bananas. 2.[Samples]: free samples will be handed out to people who will like to try it.

8. [Competition] Direct Competition: Diana’s bananas, totally bananas, Trader Joe's Gone Bananas Indirect Competition: Yogurt land, cheesecake factory, basking robins.

9. [Qualifications] Alan Valle is fit to run Fancy Bananas because i was in the academy of finance. I also have experience because I took an economics class in entrepreneurship. Also because I have made frozen chocolate bananas before.

10. [Sales Projections] Total Units 2,700 Gross Revenue $6,750 Net Profit $1,078.65

11. [Startup Funds] ItemWhy NeededCost Bananas I need bananas to start the business. $2.10 Chocolate syrupTo make the bananas have the flavor they are supposed to have. $9.00 NapkinsSo the customer will be clean and also to hold the bananas. $1.00 Small refrigeratorSo I can freeze the bananas.$230.00 [text] [ [value] Total Startup Expenditures$241.00 Emergency Fund[value] Reserve for Fixed Expenses[value] Total Startup Investment$241.00