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Published byEarl McCormick Modified over 8 years ago
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Prepared by : Miss. Nadia-ZAID Supervised by : Mr. Jamal-SMAIN
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What Is Selling? The fact to face meeting with your prospect at the Intention or Buying level Getting there—right place, right time, right person
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What Do Customers Care About? THEMSELVES!! Wants, Needs, Desires
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What You Should Know About Your Customers Target – Who are they – decision maker? Needs, Wants – What do you need to solve? Value Perception – Their perceived value equation.
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Before You Do Anything Else… Sell yourself Know your product Know the value equation Know your competition Know why your customer should buy from you instead of your competition
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The Sales Presentation Approach (Eliminate possible distractions ) Present (Use all senses possible) Objections (they are the client telling you how to sell them) Negotiations (End body of presentation with trial close) Close (Always, always ask for the order).
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Handling Complaints Apologize even if you’re not wrong Restate problem Give time frame to resolution If you can’t meet time, call and extend Let them know you care and that you are involved
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The Three Most Common Sales Mistakes Not listening to the buyerNot asking for the order Forget to sell the existing customers
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TOP 7 SALES SKILLS : It’s so bad that some people are predicting that 30 per cent sales jobs will disappear in the coming years. To survive in this environment, salespeople need a new set of skills. We’ve identified a core set of 7 sales skills that makes some of the world’s best salespeople successful in the new sales environment.
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TOP 7 SALES SKILLS Understand what the buyer wants Act on what the customer is saying Use psychology to engage the buyer Tell really compelling stories Establish trust with the buyer Personalize their interactions Use a variety of marketing skills
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TOP 10
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SALE ‘S ROAD
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‘SEA’’ Skills To succeed in sales remember these three listening and relationship building skills : S – Sincerity – Listen without an agenda, it’s not about your needs. E – Ethics – Don’t try to talk someone into something, listen to what they want. A – Asking – Serve others by asking questions that will assist them in making a wise buying decision.
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DON’T FIND CUSTOMERS FOR YOUR PRODUCTS, FIND PRODUCTS FOR YOUR CUSTOMERS
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THANKS FOR YOUR ATTENTION
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