1. MUG Marketing User Group 2.4.2016

2. Agenda New Global Marketing Design implementation to websites Communications between you as client and SAM throughout a project from request to final product. Email Marketing & List Servs Facebook Ads & Social Media Cascade- Creating & Editing Tables Mach Forms update Google Analytics Updates-December & January stats Video Showcase-recent cool video work we have done New Global Marketing Design implementation to websites Communications between you as client and SAM throughout a project from request to final product. Email Marketing & List Servs Facebook Ads & Social Media Cascade- Creating & Editing Tables Mach Forms update Google Analytics Updates-December & January stats Video Showcase-recent cool video work we have done

3. Global Marketing Web Design Updates New fonts & colors Updated logos Formatting of Carousels, Quick Links & Navbar Headings

4. Global Marketing Web Design Updates Check your sites and look for copy that go to 2 lines-see if we can edit to make it fit in one line if possible.

5. Working with SAM Communication Process

6. Email Marketing & ListServs

7. Social Media & Facebook Ads

8. Cascade: Creating and Editing Tables

9. Things to Remember: First column and First Row MUST be headers Keep in mind responsive design-keep columns to a minimum/important information in first few columns Lots of information/Huge Table?-Break it up

10. MachForms: Updates Need Access to Machforms? sait/requests/machform-permissions-request/index.html Need Training? jill-brazel@northwestern.edu Trouble Logging in? Now use Northwestern NetId Login

11. Google Analytics: Updates What do you want to see on these reports? Last year? Last month? Lynda.com Training: www.northwestern.edu/lyndawww.northwestern.edu/lynda Want access to your Dept Google Analytics? jill-brazel@northwestern.edujill-brazel@northwestern.edu In page analytics-Google Chrome