1. Test-taking Techniques （解题技巧） Presented by Prof. BE2 Business English 2

2. Outline Section IListening Section IIConcepts and vocabulary Section IIIReading Section IVWriting

3. Section IListening

4. I.1Test content Part 1: (1)Telephone conversation/ message (1-1.5min) (2) Face-to-face conversation/ meeting (1-1.5min) Form-filling Business knowledge, vocabulary; listening comprehen sion 10 items/15 pts T O T A L 25 pts 25 min. Part 2: Long conversation/ monologue (3-4min) Multiple- choice 5 items/10 pts

5. I.2 Techniques Read through the questions before listening (20-second pause before each short recording, 30-second pause before the long recording). Look for the answers while listening. Take notes (esp. numbers, dates, years, etc.) while listening. Check your answers while listening again. Write your answers on the testpaper while listening, then transfer them to the answer sheet later. (5-minute transfer time at the end of this part) Note: The first part of the test (2 short recordings) is not spot dictation. The forms you are required to fill in are summaries of information you have heard.

6. Section II Concepts and Vocabulary

7. II.2 Test content Part 1: Concepts Matching Understanding of business concepts and use of business vocabulary 5 items/ 10 pts T O T A L 25 pts 20 min. Part 2: Vocabulary Multiple- choice 10 items /15 pts

8. II.2 Techniques In Part 1 of this section, 7 definitions are given, but 2 of them you will not need.

9. In Part 2, word collocation( 词语搭配 ) is the test focus. For example: Product positioning should (25)_________ with research. It is difficult for a product to be everything to everyone, therefore it should (26)_________ into the market in a specific place and appeal (27)__________ a certain group of customers. A company who is able to attract everyone is either very intelligent, lucky or has spent a lot of money on mass advertising. 25. A. comeB. baseC. setD. begin 26. A. fitB. adaptC. stayD. enter 27. A. atB. inC. toD. from Key: 25. D (begin with – 以 …… 开始） 26. A (fit into sth. – 适合sth.） 27. C (appeal to sb. – 吸引sb.)

10. Section III Reading

11. III.1 Test content Part 1: Passage 1 T/F/NM Reading comprehension and understanding of business info 5 items/10 pts T O T A L 20 pts 25 min. Part 2: Passage 2 Multiple- choice 5 items/10 pts

12. III.2 Techniques Read through the statements/questions before reading the passage

13. Section IVWriting

14. IV.1 Test content Part 1: Write a memo/email ( 公 司内部交流 ) (40-50 words) Instructions include 3 key points Basic business writing skills 10 pts T O T A L 30 pts 50 min. Part 2: Write a letter( 公 司外部交流 ) (120-140 Words) Instructions include 5 key points 20 pts

15. IV.2 Techniques – Part 1 Example instructions: You are the Production Manager of a company. The number of defective products at the factory has risen dramatically over the past year. You are writing an email to the General Manager: stating the problem; suggesting setting up an independent quality inspection team; telling him other benefits such a measure could bring. (3 key points) Your email should be 40-50 words long. Write it on the Answer Sheet.

16. Marking criteria 内容语域 Level of formality 语法和拼写 3 key points 公司内部交流 – neutral or informal

17. The Answer Sheet (layout given) To: ___________________________ From: ___________________________ Date: ____________________________ Subject: ___________________________________ __________________________________________

18. Sample answer To: General Manager From: Production Manager Date: March 4, 2005 (make up one yourself) Subject: Defective products (noun phrase & specific) Dear Sir, You probably have been informed that the number of defective products at the factory has risen dramatically over the past year. We must do something about it. I suggest we set up an independent inspection team to analyze the problem and find out the root causes. Not only will this help us lower defect rate, but also improve overall production methods. Look forward to hearing from you soon Best regards, Tom

19. Note: It depends on the specific situation whether salutation, complimentary close and signature should be included. In this example, since you are writing to your superior and a top executive of the company, the salutation is needed to show respect. But remember this is internal communication, which means it ’ s not appropriate to use very formal complimentary close and signature as required by external communication. Therefore, you could omit complimentary close or use a less formal one (e.g. Best regards) and write your first name only.

20. IV.2 Techniques – Part 2 Example instructions You are the manager of Customer Service Department of LLG, Ltd. One of your preferred customers has recently stopped ordering from you. Write a letter to their Purchasing Director, Mr. John Keith: asking about the reasons why they have stopped ordering from you; requesting for a face-to-face discussion about the situation; informing him of the newly expanded product range; telling him a latest catalogue is enclosed; expressing the willingness to re-establish communication. (5 key points) Please include a dateline and inside address (Please make them up yourself) in your letter. The body of your letter should be 120- 140 words long. Write your letter on the Answer Sheet.

21. Marking criteria 内容 (C1-C5) 格式 (F1-F5) 语域 Level of formality 语法和 拼写 5 key points （包含 在信的 正文中） 需要包括信的所有基本 组成部分 (date, inside address, salutation, complimentary close, signature, title - 如果某些信息在 instructions 中未明确给出，你 需要根据具体情况进行合理杜 撰 ) ， 以及注意正文的 分段空行等。 公司外部交 流 – formal

22. The Answer Sheet (letterhead given) LLG, Ltd. World Trade Building, 523 Stone Street Beijing, P. R. China __________________________________________

23. Sample answer - Date June 23, 2008 - Inside address Mr. John Keith Purchasing Director TopWorld, Inc. 234 London Street New York 2213 USA - Salutation Dear Mr. Keith - Complimentary close Sincerely yours, - Signature & title Anita Wang Customer Service Manager Body: (C1-C5: 5 key points) It has been quite a while since we last talked to each other. >And we have started to wonder if there was anything in our previous service you are not satisfied with. If that is the case, I would truly appreciate knowing what happened. As a matter of fact, I would be grateful if we could arrange a meeting and discuss this together. In addition, I would like to tell you that we have recently expanded our product range. Now we are able to provide more choices and better meet your needs. Enclosed please find our latest catalogue. We are willing to improve ourselves and work with you again. You are one of our most valued customers, we cherish our long-established relationship. We look forward to hearing from you again.

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