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Contact the World Unit Six. What is A Global Manager Driven by ideology, religion, and mistrust, the world seems more fragmented than at any time since,

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Presentation on theme: "Contact the World Unit Six. What is A Global Manager Driven by ideology, religion, and mistrust, the world seems more fragmented than at any time since,"— Presentation transcript:

1 Contact the World Unit Six

2 What is A Global Manager Driven by ideology, religion, and mistrust, the world seems more fragmented than at any time since, arguably, World War II. But however deep the political divisions, business operations continue to span the globe, and executives still have to figure out how to run them efficiently and well. In "What Is a Global Manager?" (first published in September / October 1992),

3 business professors Christopher Bartlett and Sumantra Ghoshal lay out a model for a management structure that balances the local, regional, and global demands placed on companies operating across the world's many borders.In the volatile world of transnational corporations, there is no such thing as a "universal" global manager, the authors say. Rather, there are three groups of specialists: business managers, country managers, and functional managers.

4 Transnationals integrate assets, resources, and diverse people in operating units around the world. Through a flexible management process, in which business, country, and functional managers form a triad of different perspectives that balance one another, transnational companies can build three strategic capabilities:

5 global-scale efficiency and competitiveness; national-level responsiveness and flexibility; and cross-market capacity to leverage learning on a worldwide basis. Through a close look at the successful careers of Leif Johansson of Electrolux, Howard Gottlieb of NEC, and Wahib Zaki of Procter & Gamble, the authors illustrate the skills that each managerial specialist requires.

6 Success for the New Global Manager Four Pivotal Capabilities: 1. International business knowledge; 2. Cultural adaptability; 3. Perspective-taking; 4. Ability to play the role of innovator

7 And there are the top executives at corporate headquarters who manage the complex interactions between the three-- and can identify and develop the talented executives that a successful transnational requires. This kind of organizational structure characterizes a transnational rather than an old-line multinational, international, or global company. Reading A Reading B Simulated Writing Listening and Speaking

8  Reading A  Reading B  Simulated Writing  Listening and Speaking

9 Reading A: The Hunt for the Global Manager Para. 2 Why are the companies short of Euromanagers? Para. 3 Why did Jan Prising take the job?

10 Para. 4 Why did Alcatel recruit its managers from other countries? Para. 5 Why do the companies need managers with foreign experience? Para. 6 What does the last paragraph imply?

11 Vocabulary Executive 主管人员,总经理 Global manager 全球型经理 Market-development 市场发展 Pan-European market 全欧洲市场 Telecommunications equipment 电信设备 Human Resource manager 人力资源管理经理 Management structure 管理结构 Trading company 贸易公司

12 Reading B Employee Training Needs analysis Training program design Program implementation Training evaluation

13 Simulated Writing Office Management 办公室管理是文秘日常工作之一。文 秘人员除了应该熟悉办公室的办公环境、 设备以及领导的工作习惯等外,最主要的 工作之一就是安排领导的日程包括出差、 会议等,同时,办公室管理还包括文件档 案的管理、会议记录和对外联络等。

14 Listening and Speaking Meeting People Role-play


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