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Published byScott King Modified over 9 years ago
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Fostering Community & Entrepreneurship With AgileZen Alex Gibson Marketing @agibson22 #RallyON2012
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“Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.”
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http://www.youtube.com/watch?v=iTRKgklpAn0
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https://vimeo.com/40534808
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Discounts for do-gooders.
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https://vimeo.com/40534806
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Contractually-Obligated Mention of ROI
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influence marketing Focusing on key types of individuals rather than the target market as a whole.
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business leaders politicians academics journalists networkers celebrities
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What’s the value of giving back?
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What’s the value of happy employees?
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