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Published byGladys Clark Modified over 8 years ago
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Name that Product With the Slogan. Advertising slogans are short, often memorable phrases used in advertising campaigns. They are claimed to be the most effective means of drawing attention to one or more aspects of a product.
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“Good to the Last Drop.” Maxwell House Coffee
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“Breakfast of Champions” Wheaties
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Melts in your mouth, not in your hands. M & M’s
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A mind is a terrible thing to waste. United Negro College Fund
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Obey your thirst. Sprite http://pages.cs.wisc.edu/~remzi/sprite.html
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So easy a caveman can do it. Geico http://www.geico.com/about/commercials/
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You got peanut butter in my chocolate! You got chocolate in my peanut butter! Reese’s Peanut Butter Cup
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Just Do It. NIKE http://www.cfar.com/Documents/nikecmp.pdf
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Yes We Can. Then Candidate (Now President) Barack Obama “Si, Se Puede”
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“I’m Loving It” McDonalds
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Class 809 vs. 811
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810 vs. 812
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710 vs. 709
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828 vs. 818 vs. 610
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Mission You are a startup advertising agency. You will need to work your way up the ranks. Commercials are too expensive, so you will begin your company in Print Ads. Because you are a startup company, relatively unknown companies will seek your help. The more awards you receive the more your services will be in demand. Work your way up to the You start in Kansas City, Missouri. Work your way up to Chicago Then Los Angeles and Finally in New York City
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