1. Business English in China David Cotton 2005

2. 1.Components of Market Leader 2.Business English Communication skills 3.Unique selling points(USPs) 4.Sections of one unit MARKET LEADER

4. Market Leader Components Course Book Class Audio Cassette Class Audio CD Course Book Pack Teacher’s Resource Pack Practice File Book Practice File Audio CD Videos Practice File Audio Cassette Practice File Pack Test File Business Grammar & Usage Business Law Banking & Finance International Management Website

5. 1.Flexibility 2.Authentic texts 3.Discussion 4.Business skills 5.Case studies 6.Realistic business tasks 7.User-friendly MARKET LEADER INTERMEDIATE KEY FEATURES

6. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

8. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

9. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

11. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

12. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

14. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

15. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

17. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

18. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

20. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

21. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

23. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

24. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

26. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

27. CulturesLeadership Trade QualityCompetition Brands Organisation Advertising Money Employment

28. Case study Look at your book: unit 5 page 44 and page 45