1. BY: DAN PREVI Composite Materials

2. Consistent style and format Easy to find and use links Inviting colors and themes Efficient use of space Convinces user to stay and learn more What Makes a Great Website?

3. Website Example: Microsoft.com Good use of white balance Consistent design throughout Clean and Colorful Easy to navigate Alignment not cluttered

4. White background with bright colors Logos show up clearly Text clear with black and blue Color Scheme

5. Alignment and Spacing Every group of links aligned throughout website Consistent headings and groups All links spaced to be seen easily

6. Organizes its many products Each product personalized Easy to see links Leads to other Microsoft owned sites Site Navigation

7. What’s it for? Informs customers reasons about composites Displayed in vehicle showrooms Displays data and reasons why composites are beneficial Brochure Information

8. Easy to read Text aligned well Clear graphics that fit with topic Simple but informative My Brochure Design

9. Information Highlights simply what composites are Explains how they help your vehicle Leaves customer wanting to know more Color Scheme Light green for saving money and environment Blue fits with Ford design My Brochure Design