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Linda Washington, M.S. U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES Centers for Disease Control and Prevention National Center for Health Statistics Marketing.

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Presentation on theme: "Linda Washington, M.S. U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES Centers for Disease Control and Prevention National Center for Health Statistics Marketing."— Presentation transcript:

1 Linda Washington, M.S. U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES Centers for Disease Control and Prevention National Center for Health Statistics Marketing and Dissemination Activities

2 Products and Services Published reports

3 Published Reports Electronic data products Dissemination Products

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6 Channels to Reach Data Users Public Inquiries Line Website Mailing lists Exhibits Conferences Workshops Questionnaires, survey methodology, data system source information, metadata

7 Dissemination Full-service data inquiry program (301) 458- INFO 1-866-441- NCHS

8 The NCHS Internet Site Users report high satisfaction with site overall Site is useful, well organized, and it’s easy to find what you are looking for Satisfied with listservs and pdfs Dissatisfied with the search engine

9 NCHS Web Trends Data 2003 Total number of visits14,000,000 0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Visits Trend Average visits per day 38,000

10 Total number of visits Frequently visited sites Downloadable files Visits by country NCHS Web Trends Data 2003

11 How Do You Plan to Use the Material on This Site? June 2000 – February 2003 Reference Complete/complement other information Provide data to others Other* Personal interest Prepare articles, studies, or papers Make decisions and/or set policy * Others include teaching, marketing, and obtaining vital records

12 Premiere marketing and dissemination tool 10-15 major public health and statistical conferences per year Conferences chosen based on consultations with NCHS statistical programs NCHS Exhibit Program

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