1. GREEN HOTELS IN MALAYSIA PROSPECTS AND CHALLENGES
TOPIC 7
GREEN HOTELS IN
MALAYSIA
PROSPECTS AND
CHALLENGES

2. GROUP MEMBERS:- GAN PEK WEI (240167)
NOOR WAJIHAH BINTI KHALID (239020)
NUR ARISYA BINTI AZIZ (238300)
NUR HAZLINA BINTI MOHD RAZALI (239524)
MOHD HAFIS BIN ABDUL MALIK (240587)
LI ZHITONG (231497)
GAO JING HUI (700470)

3. THE WAYS TO PRACTISE GREEN CONCEPT OF A GREEN HOTEL
OUTLINE
WHY GO GREEN?
IDENTIFICATIONS OF BARRIERS
CHALLENGES
RECOMMENDATIONS TO REDUCE THE BARRIERS
THE WAYS TO GAIN PROFIT FROM GREEN CONCEPT OF A GREEN HOTEL
CASE STUDY
THE WAYS TO PRACTISE GREEN CONCEPT OF A GREEN HOTEL
MULTIPLIER EFFECT
RECOMMENDATIONS

4. ENVIRONMENTAL PROTECTION
INTRODUCTION
provide products and services conform to make full use of resources and protect the ecological environment and the health
GREEN HOTEL
PRINCIPLE
CHARACTERISTIC
MODE OF OPERATION
ENVIRONMENTAL PROTECTION
HEALTH
SAFE

5. BEGINS WITH WISE ACTION
HIGH IMPLEMENTATION & MAINTENANCE COST
BEGINS WITH WISE ACTION
IDENTIFICATIONS OF BARRIERS
RECOMMENDATIONS TO REDUCE THE BARRIERS
LACK OF CONSUMER DEMAND AND SUPPORTS
Encourage guests to enjoy environmentally friendly activities

6. DARULAMAN SUITES, HOTEL APARTMENT
CASE STUDY
DARULAMAN SUITES, HOTEL APARTMENT
BUSTANI HOTEL, JITRA.
BACKGROUND
CHARACTER COMPANY
ROOM RATES
FOOD & BEVERAGES
HALL
FACILITIES

7. THE ROLE OF GREEN HOTEL CREATE A GREEN HOTEL CULTURE
PROMOTE THE SOCIAL AND ECONOMIC BENEFITS BUT ALSO CARE ABOUT ENVIRONMENTAL PROTECTION
CREATE A GREEN HOTEL CULTURE
SET UP A "GREEN CONCEPT"
PROVIDES AN OPPORTUNITY TO COMPETE FOR THE HOTEL MARKET

8. MULTIPLIER EFFECT
ENERGY
WATER
WASTE
PURCHASING
EMPLOYEE ENGAGEMENT

9. WHY GO GREEN? COST SAVING THE RIGHT THING TO DO CUSTOMER LOYALTY
DETERMINING STAFF SUPPORT
SETTING AN ACTION PLAN
COMPETITIVE ADVANTAGE
THE RIGHT THING TO DO
WHY GO GREEN?
EMPLOYEE RENTATTION
CUSTOMER LOYALTY
REGULATORY COMPLIANCE

10. CHALLENGES LACK OF KNOWLEDGE & SKILLS GO GREEN CONCEPT
NOT HAVE AWARENESS IN ENVIRONMENTAL SUSTAINABILITY
DIFFICULTY IN BALANCING THE QUALITY OF SERVICE WITH ENVIRONMENTAL PERFORMANCES
IMPLEMENTATION & MAINTENANCE COST
LACK OF RESOURCES
CHALLENGES

11. PROVIDE TRAINING AND EDUCATION TO STAFF
ATTRACTING THE CUSTOMERS WHO CARE ABOUT THE ENVIRONMENT
GREEN MARKETING
PROVIDE TRAINING AND EDUCATION TO STAFF
THE WAYS TO GAIN PROFIT FROM GREEN CONCEPT OF A GREEN HOTEL
THE STRATEGIES TO DO GREEN HOTEL CONCEPT
Energy conservation
Solid waste management
Water Conservation
Recycles
Organic Garden

12. THE WAYS TO PRACTISE GREEN CONCEPT OF A GREEN HOTEL
IDENTIFY / WELL-KNOWN ABOUT THE GREEN CONCEPT
ORGANIZING A GREEN TEAM
ORGANIZING A GREEN TEAM
DETERMINE STAFF SUPPORT
SETTING AN ACTION PLAN
ESTABLISH AN ENVIRONMENTAL ACTION
THE WAYS TO PRACTISE GREEN CONCEPT OF A GREEN HOTEL

13. RECOMMENDATIONS EDUCATION COST ANALYSIS MARKETING ENERGY EVALUATION
SOLID WASTE
FURTHER RESEARCH
FOOD AND BEVERAGES
COST ANALYSIS
AIR QUALITY
MARKETING
ENERGY
EVALUATION

14. CONCLUSION
The hotel marketing target is still stay in stimulating consumption, the pursuit of increase in the number of stages
Resources protection has not yet become all kinds of enterprise marketing principles
The green product has yet to be the first choice of the hotel
Environmental sign system has yet to cause the attention of most of the hotel
In the hotel marketing has not yet been introduced on the green way of thinking
Environmental cost concept has not been accepted by most of the hotel