1. By: Alexa Appignani

2. Goal: To educate on the top of the line technology and equipment out there to make us the best fitness center around.

3.  Business management software designed to meet the goals and needs of each subscriber  Creates better organization skills and takes care of everyday tasks  Use/Value: to track clients progress, schedule classes, protect data, take payments, and automatically bill membership dues https://www.mindbodyonline.com/

4.  Purchase: Online  Price: varied on number of professionals  1-5 professionals = 75$ a month  6-12 professionals= 95$ a month  13-20 professionals = 125$ a month  21-50 professionals = 175$ a month

5. TRX  Suspension Training bands that leverages gravity and bodyweight to perform hundreds of exercises  Benefits people of all fitness levels, can be set up anywhere, delivers fast and effective total body workout

6.  Use/Value: convenient, fun, unique, moveable, and can be varied depending on difficulty level.  Purchase: Online  Price: $299.95 www.trxtraining.com

7.  Body composition Tracking system which uses air to determine body composition in adults, children, and special populations.  Determines: total weight, fat mass, fat-free mass, resting metabolic rate estimate, total energy expended estimate, and thoracic gas volume estimate. The Bod Pod

8.  Use/Value: 5 Minute test guaranteeing accurate, safe, and comfortable, fast results.  Price: $40,000-$50,000 – In the long run we will make our money back due to convenience, unique technology, and the lack of BOD POD assessments in the area.

9.  A government funded website that has nutritional guidelines as well as a calorie counter and exercise log  To make caloric tracking easier and more convenient  Use/Value: Have a free and easy way to be consistent in a healthy lifestyle  Price: FREE!

10. The Wellness Ball – Active Sitting  An exercise ball with non slip material and heavier base to provide stability and comfort in any situation  Active while sitting; benefits are correcting posture, muscle toning, and strengthening core muscles.

11.  Use/Value: a fun, new, and beneficial way to sit at work  Price: $225  Available by phone order 646-578-8001 at technogym.com, $225.

12. Conclusion With these products, our company will be one step ahead of the competition. We will attract more clientele and be the fitness center everyone is talking about.