1. 1 BPEL based Service Oriented B2B Integration Solution for 3PAR October 3, 2007

2. 2 Presenters Sreen Munukutla – sreen@cavaya.com BS with MBA (Finance, Systems) from Indian Institute of Management, Calcutta Worked at KPMG (now Bearing Point) in their Enterprise solutions practice in 90s. Over 17 years of experience in Oracle and Technology. Worked in various technical, functional and management roles in more than 30 projects involving ERP and technology solutions (Extensive use of SOA and Oracle Fusion technologies). Currently heading Oracle ERP and Technologies practice at Idhasoft (www.idhasoft.com), a $100 mil IT solutions provider Shantanu Choudhury Has 12 years of experience including 10+ yrs of ERP and technology experience Chief architect of SOA and Oracle Fusion implementation project at 3PAR Currently working as Program Manager at 3PAR.

3. 3 Idhasoft’s Service portfolio Enterprise Applications – Oracle, Peoplesoft, Siebel, JDE –Implementation and upgrades etc. Managed Support (On-site and Off-shore) –Functional –Technical –DBA –Infrastructure BI and Analytics –Oracle/Siebel BI –Enterprise Data Warehouse –EPM SOA and Middleware –SOA, Identity Mgmt, BPEL –Integration – Oracle Fusion, EDI, EAI, Web Services –Java, J2EE, Oracle Training and Documentation

4. 4 About the Client Business Challenges Idhasoft’s approach and solution Idhasoft’s proposed solution architecture Key business benefits Challenges faced in implementation Client’s future roadmap Agenda

5. 5 About the client

6. 6 About 3PAR 3PAR is the leading provider of Utility Storage, a simple, efficient and scalable tiered-storage array for utility computing that lets customers serve more with less. Whether you choose a Fiber Channel or IP-based storage network, 3PAR Utility Storage can cut an organization's Total Cost of Data by 50%. Capacity purchases and related costs can be cut up to 75% while storage administration and associated expenses can be reduced up to 90%.

7. 7 Business Challenges

8. 8 3PAR uses a third party service provider to perform installation and maintenance. 3PAR uses the service request capabilities of the Oracle eBusiness Suite. No synchronization mechanism exists between two service request systems resulting in: - Duplicate data entry - Data integrity issues - Lack of timeliness in data accuracy - Reduced efficiencies - Data Inconsistencies

9. 9 Idhasoft’s approach and solution

10. 10 Idhasoft's Solution/Approach Idhasoft’s solution enabled a bi-directional integration of service request information between 3PAR and the third party service provider. List of business entities synchronized: - Service request information - Customer Master - Install Base Records Any addition or update to these business entities were synchronized in real time.

11. 11 Business Process Design Life-Cycle Services Interaction Glue Process Modeling Business Process Management Infrastructure Optimize Existing Components Process Requirements MonitorAnalysis Manage Execution Participate

12. 12 Idhasoft’s proposed solution architecture

13. 13 Solution Architecture Standard APIs from Oracle CRM were used to interface the data into Oracle CRM Staging table enabled the transformation of data to the required format

14. 14 Cavaya's Solution/Approach (Cont…) Technology Used : BPEL based Business Process Manager (BPM) Server, BPM Console & BPM Security Layer, Web Services & Oracle Database With the current data load, the Cavaya integration solution saved 200+ man hours per month for 3PAR. Besides these savings, the integration solution also allows access to up-to-date information to the 3PAR customer service division resulting in an overall better customer satisfaction.

15. 15 Key business benefits

16. 16 Key Business Benefits  Saved 200+ man hours of work load  Increased visibility of service request status and history  Elimination of duplicate data entry  Open architecture  Architecture can be rolled out to other Service Providers using any of the protocols (Web Services, ftp….)  Rapid Development – Reduced implementation time by 50%

17. 17 Key Benefits of BPEL based Service Oriented Integration  The power of an open standard - By capturing business processes in BPEL, avoid vendor lock-in. BPEL is to business process management what SQL was to data management  Unparalleled visibility and administration - The BPEL Console helps visually monitor the execution of each BPEL process, drill down into the audit and view the details of each conversation or debug a running flow against its BPEL implementation  Dramatic cost savings - The Oracle BPEL Process Manager is 60-80% less expensive to buy and maintain than traditional EAI solutions.  Systematic Reuse as each BPEL process, in turn, becomes yet another compose-able standards based web service

18. 18 Key Benefits of BPEL based Service Oriented Integration (Cont…)  Service Oriented integration approach is much more flexibility and is agnostic of underlying run-time container as opposed to traditional EAI approach  SOA Environment - modular and reusable business services are orchestrated in a Model-Driven Declarative manner

19. 19 Lessons Learned in implementation

20. 20 Lessons Learned Need to involve client business analysts with a good grasp of business processes Availability of knowledge base – Challenging as this is new technology. ESB was not available when the project begun. Conversion WSDL when imported from.NET to JDeveloper was posing errors. XML format posed challenges in.NET to receive. We had to fix using creative methods.

21. 21 Client’s future roadmap

22. 22 Future Roadmap for 3PAR Service Oriented Integration  Employ ESB (Enterprise Service Bus): To create canonical data model by virtualization of service endpoints -Applications transparent to the business process and makes the business process highly reusable.  Employ BAM (Business Activity Monitoring) for defining and measuring critical business process KPIs.  Employ Business Rules Engine (BRE) for making the end-to-end business processes more flexible and dynamic.

23. 23 Contact Sreen Munukutla – sreen.munukutla@idhasoft.com