1. Parani-BCD100 Overview Feb 24, 2010

2. What is the BCD100? Lower cost Bluetooth v2.0+EDR class 1 OEM module No antenna circuit The same SPP (Serial Port Profile) firmware with the Parani- ESD products BCD100 + Antenna Circuit = ESD100V2/110V2

3. Features Bluetooth Class 1 Fully qualified with Bluetooth v2.0 + EDR specification Transmit Power: +18dBm Typical Receive sensitivity: -90dBm (0.1% BER) Size: 27.1 x 14.8 x 2.4mm with shield can Extended operating temperature range: -20˚C ~ +80˚C Integrated 8Mbit Flash Memory USB, Dual UART, I2C, PCM, PIO interfaces 802.11 co-existence Field-proven SPP (Serial Port Profile) firmware supporting up to 4 simultaneous multiple connections RoHS Compliant

4. Firmware Options Default firmware = SPP firmware (Sena provided) for serial communication application (up to 4 simultaneous multiple connections) Optionally, HCI firmware (CSR provided) can be loaded for USB dongle or custom firmware SPP firmware vs HCI firmware Comparison

5. Typical Applications High-speed data transceiver systems for long distance communication PCs/Personal Digital Assistants (PDA) Bluetooth USB dongle Bluetooth serial dongle Bluetooth access points Industrial automation devices Remote metering devices POS (Point-of-sales) devices

6. Bluetooth Modules Comparisons Parani-ESDParani-BCD100Generic Modules Firmware Field-proven SPP firmware up to 4 multiple connections None Time to market FastestFastSlow Unit PriceHigherLowLower Certification FCC, CE, TELEC, Bluetooth SIG Bluetooth SIGNone OEM Cert Cost Lowest (Usually paperwork only) Low (Only HW cert needed) High Ideal Application Smaller volume with fastest time-to-market Medium to large volume with price sensitive yet fast time to market Large volume with very price sensitive application

7. Summary Lower unit cost Lower certification cost: Bluetooth SIG certified Fast time-to-market: Field-proven SPP firmware up to 4 multiple connections Supported by Sena, the leading industrial Bluetooth provider For more information: –Visit http://www.sena.comhttp://www.sena.com –Email: sales@sena.comsales@sena.com –US/Canada: 1-8669-US-SENA (1-866-987-7362) –EU/Africa: +33 (0)1 53 53 16 29 –Asia/Pacific: +82-2-529-7024