1. VAMP will enable access to, and vastly multiply the use of, astronomy image resources by standardizing and linking resource archives worldwide.

2. Communicating Astronomy with the Public 2007 Steering Committee Robert Hurt Adrienne Gauthier Ryan Wyatt Lars Lindberg Christensen VAMP Collaborators, Supporters, Endorsers, and Users

3. Communicating Astronomy with the Public 2007 VAMP Developers VAMP Collaborators, Supporters, Endorsers, and Users VAMP Archive/Service Bruce Berriman & John Goode IRSA at IPAC/Caltech Steering Committee Robert Hurt Adrienne Gauthier Ryan Wyatt Lars Lindberg Christensen

4. Communicating Astronomy with the Public 2007 Early Adopter Observatories VAMP Developers VAMP Collaborators, Supporters, Endorsers, and Users VAMP Archive/Service Bruce Berriman & John Goode IRSA at IPAC/Caltech Steering Committee Robert Hurt Adrienne Gauthier Ryan Wyatt Lars Lindberg Christensen

5. Communicating Astronomy with the Public 2007 Early Adopter Observatories VAMP Collaborators, Supporters, Endorsers, and Users Interested Others WWT Steering Committee Robert Hurt Adrienne Gauthier Ryan Wyatt Lars Lindberg Christensen VAMP Developers VAMP Archive/Service Bruce Berriman & John Goode IRSA at IPAC/Caltech

6. Communicating Astronomy with the Public 2007 Sallie needs to find an image of M16, The Eagle Nebula

7. Communicating Astronomy with the Public 2007

9. The results are correct, but: the images are not from the original source headlines and descriptions for the images have been altered/deleted original contextual information is ripped away resized/scaled for website’s own needs where on the sky is it located?

10. Communicating Astronomy with the Public 2007 keep rich contextual information with the image via a method (XMP) that embeds a text file into the header of any image (JPEG, TIFF, PNG, etc.) standardize the way in which EPO/PR astronomical imagery is described (creator, observation, object categories, WCS (sky coordinate) information, etc.) via the AVM (Astronomy Visualization Metadata, see our poster) develop online database/archive of frequently updated EPO/PR astronomical imagery and metadata by hooking into observatory databases maintain an online service for the public that delivers metadata via unique and innovative search strategies VAMP Vision

11. Communicating Astronomy with the Public 2007 One example of what VAMP can enable for the “semantic web”… VAMP Vision

12. 1. Joe Web-user visits a website that uses a night sky interface to immerse the user in astronomy 2. Navigating the night sky, JW clicks on the region for M51 Hubble 3. Curious about other wavelengths, JW clicks on the thumbnail for the infrared image Spitzer 4. JW wants more info on infrared light, so he clicks on the glossary term link. Fact Guru 5. Needing more information on spiral galaxies, JW clicks the link for the Wikipedia entry. Wiki- pedia

13. Communicating Astronomy with the Public 2007 Hubble SpitzerChandra VAMP ARCHIVE http:// WebsitePlanetariumApplication http://

14. Communicating Astronomy with the Public 2007 IRSA More Technical Explanation

15. Communicating Astronomy with the Public 2007 For EPO/PR imagery products in astronomy – the “pretty pictures” which include data derived images, image collages, diagrams, illustrations, artist conceptions, telescopes, facilities, etc. The metadata schema for describing outreach images and the method by which the metadata may be embedded within the image file are defined. Embedded metadata are commonly in use in digital photography and the publication industry and the AVM is built upon those existing standards. For data-derived images, full World Coordinate System (WCS) tags can be used to describe fully the position, orientation, and scale of the image while allowing for a variety of applications requiring the full coordinate context. Astronomy Visualization Metadata AVM

16. Communicating Astronomy with the Public 2007 Creator metadata: Organization/name Creator main URL Email and address and phone/fax Usage rights for image (Public domain, Creative Commons, etc.) Content metadata Headline & Caption Name(s) of objects in the image Category(ies) of objects in the image (controlled vocabulary) Date of image release and reference URL for release Astronomy Visualization Metadata AVM

17. Communicating Astronomy with the Public 2007 Observation metadata Facility and instrument Spectral information Integration time Data set information World Coordinate System (WCS) information Publisher metadata Publisher ID and reference of image in VAMP system File information embedded filetype information Astronomy Visualization Metadata AVM

18. Communicating Astronomy with the Public 2007 Who is tagging with AVM?

19. Communicating Astronomy with the Public 2007 September – December 2007 AVM metadata definition refined, actively seek community feedback Turn the Stellarium “proof of concept” into “full prototype” application Support early adopter observatories in tagging images and prepare for ingest of metadata into VAMP Develop communication strategies and implement a virtual community of practice website & online discussion board November 2007 VAMP Archive and Services development begins at IRSA Project Goals and Timelines

20. Communicating Astronomy with the Public 2007 Digital Universe & Metadata Focus Session TODAY 12:30pm Location: Auditorium Hall Agenda: (1)AVM and VO standards (2) Image Parity/WCS “issue” (3) AVM/VO & Planetarium needs SEE ME DURING COFFEE BREAK IF INTERESTED!

21. Communicating Astronomy with the Public 2007 September – December 2007 AVM metadata definition refined, actively seek community feedback Turn the Stellarium “proof of concept” into “full prototype” application Support early adopter observatories in tagging images and prepare for ingest of metadata into VAMP Develop communication strategies and implement a virtual community of practice website & online discussion board November 2007 VAMP Archive and Services development begins Project Goals and Timelines

22. Communicating Astronomy with the Public 2007 January – June 2008 First ingest of metadata from early adopter observatories Implement VAMP Search Services for interested innovative applications June – September 2008 Iterative development process based on early adopter/user feedback Project Goals and Timelines

23. VAMP will enable access to, and vastly multiply the use of, astronomy image resources by standardizing and linking resource archives worldwide. http://www.virtualastronomy.org