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How a small publisher struggles with innovation and digital transformations Christian Kohl, Director IT, De Gruyter, 29.09.2015.

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Presentation on theme: "How a small publisher struggles with innovation and digital transformations Christian Kohl, Director IT, De Gruyter, 29.09.2015."— Presentation transcript:

1 How a small publisher struggles with innovation and digital transformations Christian Kohl, Director IT, De Gruyter, 29.09.2015

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3 Contents Digitization & Innovation – 7,5 Challenges for a small publisher (plus one secret extra challenge – FREE – order now!) Example No 1: Building an online platform Example No 2: Building a CMS

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5 1) No IT Talent/Skills in-house 2) Hard to attract IT Talent 3) Finding the right partners … 4) Just one (and no magic) bullet 5) Limited ability/means to invest 6) Difficult to keep up sustained investment 7) Strong traditional forces to overcome 7,5) Extremely broad portfolio 8) Do the Right Thing?!

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22 Example No 1: Building an online platform

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24 Example No 2: Building a CMS

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30 Thank you very much! Christian Kohl chrkohl@gmail.com


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