Presentation is loading. Please wait.

Presentation is loading. Please wait.

FRANCISCO MARTY, TOMMY MELLO, ANNE MURPHY, AND ROBBIE STOVER THE MAPLE BAR.

Similar presentations


Presentation on theme: "FRANCISCO MARTY, TOMMY MELLO, ANNE MURPHY, AND ROBBIE STOVER THE MAPLE BAR."— Presentation transcript:

1 FRANCISCO MARTY, TOMMY MELLO, ANNE MURPHY, AND ROBBIE STOVER THE MAPLE BAR

2 WHAT IS THE MAPLE BAR? We provide local college students and early morning risers with freshly made donuts by morning and cold beers by night

3 BUSINESS ENVIRONMENT & TRENDS -Consumers aged 19-26 spend 46.4% of their food budget dining out -46% of revenues comes from HH>$75000, 23% from HH<50000 - 18-25 contribute most to industry revenue

4 COMPETITIVE ADVANTAGES Quality Convenience Cost

5 SWOT ANALYSIS Strengths ThreatsOpportunities Weaknesses CONVENIENCE COST VARIETY OF SELECTION DISTRIBUTION NEW PRODUCTS INELASTIC DEMAND NEW MARKETS CO-BRANDING UNHEALTHY SCALE LIMITED LUNCH/DINNER OPTIONS B-FAST COMPETITION SEASONAL DEMAND UNKNOWN BRAND PRICE INCREASES INTERNALINTERNAL EXTERNALEXTERNAL

6 OPERATING STRATEGY Donuts made on daily basis with specialized resources to ensure the best quality Hybrid office category that uses a small batches  low capital intensive and high reliance on labor force

7 OPERATING STRATEGY Machinery: Machinery: Ovens, fryers, taps, refrigeration, coffee machine, payment control devices, order devices, internet routers, POS systems Extras Extras: Cups, plates, forks, spoons, napkins, to-go boxes, toiletry necessities, garbage cans On time delivery of supplies to meet the demand of:  morning & late night customers

8 QUALITY STRATEGY Daily baking of donuts to ensure freshness and quality High reliance on customer input and suggestions Lean system to limit waste and delays: prevent over-production and excess inventory

9 SUPPLY CHAIN MANAGEMENT Local beer distributors …and other ingredients

10 INVENTORY CONTROL: CONTINUOUS REVIEW SYSTEM -Extremely Short Lead Times: -Variable and unpredictable demand -Reduces cost by allowing to make marginal adjustments to inventory based on short term fluctuations -Safety stock prevents shortages that would damage customer confidence.

11 DEMAND MANAGEMENT Trend Progression: We expect a slight trend upward in profit and revenue Seasonal Demand Estimation: High fluctuations depending on whether it is the school semester

12 FINANCIAL FORECAST

13 QUESTIONS


Download ppt "FRANCISCO MARTY, TOMMY MELLO, ANNE MURPHY, AND ROBBIE STOVER THE MAPLE BAR."

Similar presentations


Ads by Google