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WATTSapp Free, energy consumption monitoring for students.

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Presentation on theme: "WATTSapp Free, energy consumption monitoring for students."— Presentation transcript:

1 WATTSapp Free, energy consumption monitoring for students

2 Table of Contents  The problem  The product  Target market  Alternative products  Business model  Validation process  Go/No-Go

3 The problem Students regulary encouter high unexpected energy consumption costs

4 What is WATTSapp? Free energy monitoring smartphone app Website Offer students help when encountering problems

5 Alternative products The Wattcher Metsens Innax Our distinctive strenghts: Completely free No obbligations Warning when usage is high Direct offering of solutions

6 Target market Student residences Landlords

7 Any further Questions?

8 Business model

9 Customer segments Student residences Landlords

10 Energy monitoring website Smartphone app Webshop Value propositions

11 Channels Via the internet Package delivery

12 Customer relationships Continuous updates and improvements on software Affiliate program

13 Revenue streams Commission on sold webshop items Advertisement on website Advertisement in smartphone app

14 Key resources Web/App-development skills Application license apple store Webhosting/domain Communication skills

15 Key activities Updating/patching the product’s software Communicate with affiliate partner Support software users

16 Key partnerships Webshop affiliate

17 Cost structure Investment: Website/App development Continues costs: Webhosting Technical staff Customer support

18 Validation Process Most students, 5 / 8 care about energy usage. * But, most students don’t know their monthly energy bill. 3 / 5 students living away don't know what they pay for energy every month. * * http://projectraoul.nl/survey/

19 Go/No-Go Sufficient amount of interest, by landlords and students. (possibly other markets as well) Ability to create a simple device with software, within a short period of time. Ability to fund the initial start-up phase. Probably by using bootstrapping techniques. Presence of a working app and website for our customer-support


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