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Gift Card Direct Mail Program. Direct Mailed Plastic Gift Cards  Latest trend in direct mail  Has a higher perceived value with consumers  Targets.

Published byDora Fox Modified over 8 years ago

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Presentation on theme: "Gift Card Direct Mail Program. Direct Mailed Plastic Gift Cards  Latest trend in direct mail  Has a higher perceived value with consumers  Targets."— Presentation transcript:

1 Gift Card Direct Mail Program

2 Direct Mailed Plastic Gift Cards  Latest trend in direct mail  Has a higher perceived value with consumers  Targets your customer database - Create excel file from your Shop Management System - You choose the criteria: ( 12 months since last visit, etc..) - Demographic mailers can be purchased for additional fees  Typically drives higher response rates - Average of 25% or more when used with customer mailing list  Large repair orders with most redemptions - Average tickets reported at $250-$300 dollars

3 Gift Card Examples- Front Side  Three Designs - Try Us - Thank You - We Miss You  One Offer - $25 dollars off any repair or service of $25 dollars or more

4 Gift Card Examples- Address Side Customize your own message or choose the one provided Add your shop’s street & custom website address Cards are mailed to customers from your list

5 How to Order  Phone orders: 1-877-934-5098  Fax orders: 515-440-1888  Email: ACGiftCard@directresultsmg.com

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