1. BRIGHT ELEMENT Smart data

2. 1.How do you work under stress? 1.Do you mind tests, exams? 2.Do you suffer from stage fever? Have you ever performed something in front of an audience? 3.Could you work for a company where you would need to spend 12 hours a day, 6 days a week? Exercise 1

3. 1.The company was started by one person. 2.The company got finance from bank loans. 3.The company performs market research to help other firms make decisions. 4.The employees have studied the same university that prepared them for the job. 5.The job applicants are given a knowledge test before they are accepted. 6.The company combines young and more senior employees to avoid unnecessary mistakes. Exercise 2 Are the following statements TRUE or FALSE?

4. Listen and fill in the gaps. 1.I was studying in the third grade of the university, which we started with a bunch of young people and a senior guy who provided us with the motivation and the financials which are definitely very important. 2. What does it mean in the real world is that we’re working with data information, we do information and data retrieval, trying to put the data together, analyse them, see what the conclusions are. 3.… or trying to analyse what the market potential is, who are the competitors, how big is the customer base, what are the customer preferences, whatever – that’s basically what we do. So we are trying to help companies to grow, develop, enter new markets, identify their position or new opportunities. 4.What we do or what our employees should have – I would say the attitude is winning. 5.…the like recruitment system in our company is that you send your CV. If you’re a student, we would give you like a initial task to process on your own within like the given time which is like three or four hours, which is not much. 6.So combining the seniority with the juniority is the optimal model, I would say, because you have drive in the team and you have always someone who could. Exercise 3

5. Match the following English expressions with their Czech equivalent. Exercise 4 1. SENIORITYA) ZÁVĚR9. POTENTIALI) TŘÍDA, ROČNÍK 2. CONCLUSIONB) DYNAMIKA10. OPPORTUNITYJ) NÁBOR 3. DRIVEC) VYHLEDÁVÁNÍ11. RETRIEVALK) SLUŽEBNÍ VĚK 4. GRADED) POSTOJ12. WINNINGL) BANDA, PARTA 5. BUNCHE) POČÁTEČNÍ13. ATTITUDEM) FINANCE 6. PROVIDEF) KONKURENT14. INITIALN) POSKYTOVAT 7. FINANCIALSG) ZÁKLADNA15. COMPETITORO) PODMANIVÝ, VÍTĚZNÝ 8. BASEH) PŘÍLEŽITOST16. RECRUITMENTP) POTENCIÁL

6. GROUP DISCUSSION 1.Are you knowledgeable about any special segment of the market? Tell the class about it. Where do you have the information from? Is it something connected to your hobbies? 2.What kind of company would you be happy to work for? Why? Would you prefer a small private firm or a big corporation? What other important characteristics and criteria can you think of? 3.If your financial situation enabled you not to work, would you still be looking for a job? Can you imagine a life without work? What would you do? Exercise 5

7. Exercise 6 TEST