1. Multi-tasking Misunderstood?
Texting & Driving
Multi-tasking Misunderstood?

2. How many of us? How many of us have done it?
Astonished by others multi-tasking?
Study while listening to music?
Study while watching a TV show??
Study while chatting with friends???
Text while Driving!!???
Pray while in Hospital Beds!!???

3. So far? Many accidents Many laws Government persuasion Banners
Warnings
Spot fines
Issuing Tickets

4. How things may change Sense of Morality Heavy Fines and Punishments
Attack the Wallets
Stringent Laws
Leverage the Fear
Documentaries & Hypes
Attack the sensitivity of viewers

5. Federal Communications Commission (FCC)
Putting the brakes on the distracted driving epidemic will require both dedication and creative thinking, and the FCC is committed to doing its part to address this growing crisis.
- Julius Genachowski (Chairman)
Working with Industry & Government
Article “The Dangers of Texting While Driving”

6. The Dangers of Texting While Driving
Driver distraction – 18% of all fatal crashes!
3,092 people killed
416,000 people injured
40% of American teens have been in cars driven by distracted drivers
Texting increases risk 23 times
11% of accidents with ages texted while driving

7. Governor’s Highway Safety Association
11 States, DC, PR, Guam and USVI prohibit use of hand-held cell phones while driving
NO State bans ALL CELL PHONE USE
37 States ban novice drivers
19 States ban school bus drivers
41 States, DC, PR, Guam and USVI ban texting for all drivers
6 & 3 for novice and bus drivers respectively

8. What to do? Government & Organizations doing their job
But something missing?
Cannot be eradicated
Too many variables to consider
Modify existing rules & practices
Minimize damages to life & property

9. Steps to be Taken Increase fines by 100% or 200% if possible
Many follow laws just to prevent paying fines
Temporary suspension of license is caught more than once
Fear of being caught to be leveraged
All efforts to be capitalized
No time and money to be wasted

10. Steps to be Taken
Collective effort required to make sure efforts reach the masses
Polls & Questionnaires regarding laws passed to check the reach
Decisions & Strategies based on poll results
AT&T “ItCanWait”
Campaigning of such efforts

11. Leverage Sensitivity? Dramatize situations
Documentaries involving true incidents
Instill the fear of how people are affected
Real situations and reactions create a huge impact
Recent voices over gunshots
People related easily creating a long-standing impact
Hitting sensitivity – one of the best ways to reach masses

12. Leverage Sensitivity?
Talk shows and Interviews discussing the topic in detail
Spread the message through media
People need to be reminded constantly of such important stuff
Should be instilled in sub-conscious
Good way to make people do things; good or bad!

13. What does it really take!?
Boils down to MORALS!
Government takes EFFORTS!
People translate efforts to RESULTS!
At least get people to make CALLS and avoid TEXTS! – Less risky!
One person make one another person follow rules every month
4,000 people following rules every year
Baby steps to a victorious Nation!

14. Works Cited
Austin, Michael. "Texting While Driving: How Dangerous is it?." Car and Driver. N.p., n.d. Web. 23 Jul < dangerous-is-it>.
"Cellphone and texting laws.". Insurance Institute For Highway Safety, n.d. Web. 23 Jul <
Distracted Driving Laws Governors Highway Safety Association (GHSA), n.d. Web. <
No Texting While Driving. AT&T. Web. 24 Jul <
"STATE LAWS." Digest of Distracted Driving Laws. Distraction.Gov. Web. 23 Jul < laws.html>.
"The Dangers of Texting While Driving." Federal Communications Commission. Federal Communications Commission. Web. 23 Jul <