1. MATTEL Tara Bartolomeo, Amanda Packer, Melanie Rudy & Elizabeth VanOrder “ CREATING THE FUTURE OF PLAY ”

2. MISSON STATEMENT “Mattel makes a difference in the global community by effectively serving children in need. Partnering with charitable organizations dedicated to directly serving children, Mattel creates joy through the Mattel Children's Foundation, product donations, grant making and the work of employee volunteers. We also enrich the lives of Mattel employees by identifying diverse volunteer opportunities and supporting their personal contributions through the matching gifts program.”

3. HISTORY  Founded in 1945 by Harold “Matt” & Elliot Handler  First line of toys was called “Yuke-a-doodle”  1959 Barbie was created by wife & President  1972 Restructured, & Created Mattel Inc. 1 division, 7 subsidiaries  2000 New Leadership & Vision

4. DEMOGRAPHICS  Worldwide leader in the design, manufacture, and marketing of toys and family products 2/3 of Toy Industry  Current CEO: Robert Eckert  Employing 30,000 worldwide, in 36 countries  Selling products in more than 150 countries  60% Domestic Sales, 40% International Sales  2009 Report $5.9 Billion Net Sales Wal-Mart, Toy-R-Us, Target  41% of Sales

5. AWARD’S  “100 Best Companies to Work For.”  “World’s Most Ethical Companies”  “100 Best Corporate Citizens,”

6. WHY ARE THEY A GREAT PLACE TO WORK?  Diverse and cultured employees & products  Employee Workplace Environment Benefits On-site day care, workout facilities & toy store.  Global scholarships for employee children  Strong focus on philanthropy Players-employee volunteer programs Special Olympics Parntership-2005

7. FIVE ELEMENT PEOPLE PROCESS CULTURE  Core Values PLAY Fair PLAY Together PLAY with Passion PLAY to Grow 4

8. FIVE ELEMENT PEOPLE PROCESS CULTURE  Leadership Practices Not “walking the talk” Disconnect between executives & employees Leaders completed an extensive training program through DDI and completed 6 modules in Core Skills for Building Commitment Preparing Others to Succeed Facilitating Improved Performance Performance Planning: Reviewing Progress Helping Others Adapt to Change Guiding Conflict Resolution 3.5

9. FIVE ELEMENT PEOPLE PROCESS CULTURE  Trust Believe in full potential of its employees; no micro-managing C.E.O. Has confidence in employees Share where they are, where they are going and what’s going on C.E.O has a positive attitude that people come to work and you want to do the best job you can. “You could work some other place, you could do some other thing, but you work here. I want to help you succeed” – Robert A. Eckert 3.5

10. FIVE ELEMENT PEOPLE PROCESS CULTURE  HR/Operational Practices Competitive Compensation Rewards based on individual or team results Stock options & purchases Respect & Respond to employee needs Diverse workforce-respect cultural differences Lack of Work/Life Balance Lacking of training to promoted employees Hard to move up the ladder Strict code of conduct Relationship policy 3

11. FIVE ELEMENT PEOPLE PROCESS CULTURE  Change & Responsiveness Developed Sustainable Procurement Policy after it was realized they were using products from the Indonesian Rain Forest for their packing of Barbie Acts swiftly for all recalls by immediately press releases apologizing and addressing the issues CEO Eckert enlisted the help of a third party, DDI, to train leaders to improve their employee’s performance Leaders improved skills by 40% 4

12. SOURCES Bryant, A. (2010, December 26). The résumé? no, let’s talk about you. The New York Times, p. 1.. Retrieved from http://www.nytimes.com/2010/12/26/business/26corner.html?pagewanted=all http://www.nytimes.com/2010/12/26/business/26corner.html?pagewanted=all Bryant, A. (1998, October 11). Talking management. Retrieved from http://www.nytimes.com/1998/10/11/business/talking- management-with-jill-e-barad-a-toyshop-that-doesn-t-forget-to-play.html?scp=4&sq=mattel%20employees&st=Searchhttp://www.nytimes.com/1998/10/11/business/talking- management-with-jill-e-barad-a-toyshop-that-doesn-t-forget-to-play.html?scp=4&sq=mattel%20employees&st=Search Development Dimension Internatioanl. (Web. 2011, September 23). Mattel Realized It. Retrieved from http://www.ddiworld.com/client-successes/mattel http://www.ddiworld.com/client-successes/mattel Fortune 500 mission statements. (2011, January 2). Retrieved from http://www.missionstatements.com/fortune_500_mission_statements.html Mattel Inc. (2010). 2010 mattel annual report. Retrieved from http://corporate.mattel.com/annualreport2010/pdfs/2010 %20Mattel%20Annual%20Report%28Bookmarked%29.pdfhttp://corporate.mattel.com/annualreport2010/pdfs/2010 Mattel reviews. (2011, September 08). Retrieved from http://www.glassdoor.com/Reviews/Mattel-Reviews-E428.htmhttp://www.glassdoor.com/Reviews/Mattel-Reviews-E428.htm Mattel. (2011, September 12). Retrieved from http://en.wikipedia.org/wiki/Mattelhttp://en.wikipedia.org/wiki/Mattel