1. A centre of expertise in digital information managementwww.ukoln.ac.uk Approaches To E-Learning: Developing An E-Learning Strategy Brian Kelly UKOLN University of Bath Bath, BA2 7AY Email B.Kelly@ukoln.ac.uk URL http://www.ukoln.ac.uk/ UKOLN is supported by:

2. A centre of expertise in digital information managementwww.ukoln.ac.uk Contents Strategic Issues: User Requirements Pedagogic issues Who are your users? Accessibility Developer / Resource Issues: Build or buy? VLE or integrating components Interoperability Quality Assurance Sustainability Developing An E-Learning Strategy: group exercise Feedback Conclusions

3. A centre of expertise in digital information managementwww.ukoln.ac.uk What Is Pedagogy? The work of a teacher; the art and science of teaching; instructional methods and strategies. The linked processes of teaching and learning. Teaching; assisting students through interaction and activity in the ongoing academic and social events of the classroom. A term that is used to describe an approach to schooling, learning, and teaching that includes what is taught, how teaching occurs, and how what is taught is learned. Pedagogy is the study of the methods and application of educational theory to create learning contexts and environments. User Requirements http://www.google.co.uk/search?q=define:Pedagogy

4. A centre of expertise in digital information managementwww.ukoln.ac.uk Pedagogy & E-Learning In order for e-learning to be effective: Need to address pedagogic issues Need to address students' learning styles Need to consider students' motivational issues Need to consider stage in learning Need to consider discipline-specific learning approaches (medicine different from arts subject) Need to consider teachers' approaches to learning … User Requirements Remember: The important part of e-learning is learning not the e-!

5. A centre of expertise in digital information managementwww.ukoln.ac.uk Who Are Your Users? Different categories: Learners Teachers Administrators Technologists Members of your organisation: Students Researchers Academic staff Other staff Remote users: Visitors Organisation partners Purchasers … Cultures Home Overseas Native speakers Non-native speakers Special Requirements Disabled … User Requirements

6. A centre of expertise in digital information managementwww.ukoln.ac.uk User Requirements Different groups have different requirements: Learners: To learn Teachers: To support the learning Administrators: To support the administration of learning Technologists: To manage the e-learning technologies (performance, security, …) User Requirements Requirements of the different groups may sometimes be in conflict or may be overlooked. There is a need to engage with all groups in your planning

7. A centre of expertise in digital information managementwww.ukoln.ac.uk User Requirements What are the requirements of the user (the learner) : Motivation Support Interaction Information Knowledge Ease of access … User Requirements You will need to identify the requirements of your users – and then explore how the requirements can be achieved

8. A centre of expertise in digital information managementwww.ukoln.ac.uk Accessibility Some users will have special requirements: Disabilities Users with disabilities may have special requirements There may be legal as well as ethical (and financial) reasons to address such needs Technologies Not everyone has a PC – Mac, Unix, … users Network issues in certain areas Access to Robots Need to allow automated tools to access and process resources (e.g. current awareness services) User Requirements

9. A centre of expertise in digital information managementwww.ukoln.ac.uk Deployment Issues Issues: Resourcing Content creation Training Sustainability Deployment model Management acceptance … Deployment Issues

10. A centre of expertise in digital information managementwww.ukoln.ac.uk Resourcing Provision of effective e-learning is not cheap: Who pays? What's the rationale: long-term cost savings or enhanced quality of learning? Using / buying e-learning vs. developing e-learning Using in-house vs. selling to others Training staff Training users Deployment Issues

11. A centre of expertise in digital information managementwww.ukoln.ac.uk Deployment Model Issues: Purchase VLE/MLE Home-grown developments Interoperability: Migration from one VLE to another Integration across components of home-grown systems Migration of data Long term preservation Centralised or distributed In-house or integrated with remote services Deployment Issues

12. A centre of expertise in digital information managementwww.ukoln.ac.uk Sustainability Will your e-learning communities by sustainable? People Motivation Technologies Support Deployment Issues Lot's of money could be wasted if your community is not sustainable

13. A centre of expertise in digital information managementwww.ukoln.ac.uk Acceptance Is your e-learning: An interest of a group of enthusiasts A pilot experiment for your department Part of your institution's overall strategy Small-scale usage: Can provide quick, effective solutions Danger of lack of sustainability if enthusiasts leave, priorities change, etc. Concept proven – but organisation selects alternative application for deployment A bottom-up development needs to plan for success, such as organisational deployment Deployment Issues

14. A centre of expertise in digital information managementwww.ukoln.ac.uk Quality Assurance Need to ensure that e-learning services : Work correctly Are maintained Are widely accessible Are widely interoperable A Quality Assurance (QA) approach based on: Documented policies Systematic procedures for ensuring compliance can help QA Focus project funded to develop a QA framework and provide support materials. See Deployment Issues

15. A centre of expertise in digital information managementwww.ukoln.ac.uk Group Exercise Based on what you have learnt so far you will now: Develop a plan for an e-Learning strategy for your organisation Work in small groups Selection of groups to report back on key issues Exercise

16. A centre of expertise in digital information managementwww.ukoln.ac.uk Issues For Report Back Report back on: Purpose of your e-learning work Target audience Plans for resources your e-learning work Technical architecture Risk assessment – what can go wrong Other key areas E

17. A centre of expertise in digital information managementwww.ukoln.ac.uk Report Back Small number of volunteers wanted to give a brief report back on their approaches Exercise

18. A centre of expertise in digital information managementwww.ukoln.ac.uk Conclusions In this sessions we've learnt that: The technologies we've used are not the most important aspect There are a wide range of strategic issues which need to be addressed Failure to address the strategic issues by focussing only on technologies is likely to lead to expensive failures! Conclusions Jon Maber will continue this discussion on strategic issues next week

19. A centre of expertise in digital information managementwww.ukoln.ac.uk Questions? Any questions? Conclusions