1. A centre of expertise in digital information managementwww.ukoln.ac.uk Realising Dreams, Avoiding Nightmares, Accepting Responsibilities: A Framework For Our Responsibilities Brian Kelly UKOLN University of Bath Bath, UK UKOLN is supported by: This work is licensed under a Attribution- NonCommercial-ShareAlike 2.0 licence (but note caveat) Acceptable Use Policy Recording of talks, discussing the issues on Twitter, etc. is encouraged. Our content (slides & talks) is open – wed like your contributions to be reusable too (Twitter posts, session discussions, videos,...) Acceptable Use Policy Recording of talks, discussing the issues on Twitter, etc. is encouraged. Our content (slides & talks) is open – wed like your contributions to be reusable too (Twitter posts, session discussions, videos,...) Resources bookmarked using altc-2009-113 ' tag http://www.ukoln.ac.uk/web-focus/events/conferences/alt-c-2009/ Email: b.kelly@ukoln.ac.uk Twitter ID: briankelly Blog: http://ukwebfocus.wordpress.com/ 113 Twitter tag: #s113 Twitter tag: #s113 Session

2. A centre of expertise in digital information managementwww.ukoln.ac.uk 2 About This Talk Theres a need to: Agree on the vision (the dreams) Understand the concerns (the nightmares) Develop a framework for addressing the concerns Manage the risks in order to realise the potential Share the load, to collaborate on risk identification and risk management Convince (sceptical?) senior management, colleagues, … that your approaches are reasonable Note: framework being developed initially to support general use of Social Web services

3. A centre of expertise in digital information managementwww.ukoln.ac.uk 33 Your Nightmares Concerns Assessment Benefits unproven Lack of resources Limited Understanding No support from management Sustainability No time Technical Issues Interoperability Concerns Legal issues Pedagogy Ethical issues Privacy Whats missing?

4. A centre of expertise in digital information managementwww.ukoln.ac.uk 44 Deployment Strategies Theres a need for a deployment strategy for innovation: Addressing learning needs Low-hanging fruits Listening to concerns & addressing them Observe emerging best practices Encouraging the enthusiasts (dont get in the way) Staff training & development Address areas you feel comfortable with Evidence: impact analysis and assessment Risk and opportunity management strategy Accept things you wont/cant do it … Now established?

5. A centre of expertise in digital information managementwww.ukoln.ac.uk 55 Scoping: You Dont Need To Blog! Perhaps blogging & twittering (and speaking at conferences) is best left to those with a passion / preference for such user engagement? Suggestions: Encourage the enthusiast Lightweight bureaucracy: Dont be stupid, emerging patterns of Twitter usage, … Suggestions: Encourage the enthusiast Lightweight bureaucracy: Dont be stupid, emerging patterns of Twitter usage, … (Staff/students)

6. A centre of expertise in digital information managementwww.ukoln.ac.uk 66 You Might Need a Policy Dangers: A policy is bureaucratic, Fails to understand new technologies … Dangers of no policy: Over-the-top reaction A lightweight policy: Mosman Council page describes who is tweeting on behalf of the Council (the web team based at the Library); why they are doing it; their reply policy and how to stop them following you

7. A centre of expertise in digital information managementwww.ukoln.ac.uk 7 Privacy Openness vs. Privacy Difficult (confidentiality, cultural issues, awareness issues, …) Closed & proprietary have advantages! Approaches: New media literacy Using appropriate approaches ourselves (are we at ALT-C?) Quiet Zone at IWMW (Balcony): no photos, no loud gadgets, … What can you suggest?

8. A centre of expertise in digital information managementwww.ukoln.ac.uk 88 Risk Management JISC infoNet Risk Management infoKit: In education, as in any other environment, you cant decide not to take risks: that simply isnt an option in todays world. All of us take risks and its a question of which risks we take Examples of people who are likely to be adverse stakeholders: People who fear loss of their jobs People who will require re-training People who may be moved to a different department / team People.. required to commit resources to the project People who fear loss of control over a function or resources People who will have to do their job in a different way People who will have to carry out new or additional functions People who will have to use a new technology

9. A centre of expertise in digital information managementwww.ukoln.ac.uk 9 Risk Assessment Risk assessment for use of Web 2.0 services at UKOLNs IWMW 2006 event: What are we trying to achieve? What are the risks? What are the risks of doing nothing?

10. A centre of expertise in digital information managementwww.ukoln.ac.uk 10 Biases Subjective factors Towards a Framework Time To Stop Doing and Start Thinking: A Framework For Exploiting Web 2.0 Services, Museums & the Web 2009 conference Intended Purpose Benefits (various stakeholders Risks (various stakeholders Missed Opps. (various stakeholders Costs (various stakeholders Sharing experiences Learning from successes & failures Tackling biases … Critical Friends Application to existing services Application to in-house development …

11. A centre of expertise in digital information managementwww.ukoln.ac.uk 11 Using The Framework Intended Purpose Benefits (various stakeholders Risks (various stakeholders Missed Opps. (various stakeholders Costs (various stakeholders Community support Rapid feedback Justify ROI Org. brand Community- building Low? Twitter for individuals Organisational Fb Page Marketing events,… Large audiences Ownership, privacy, lock-in Marketing opportunity Low? Critical Friends / Friendly Critics Misc blogs Email list discussions Learning Many blogs Engaging with a Twitter community Conferences Papers … Note personal biases! Use of approach in two scenarios: use of Twitter & Facebook

12. A centre of expertise in digital information managementwww.ukoln.ac.uk 12 An Audit Do we have a need for: An individual risk audit A departmental / course-based / … risk audit An institutional risk audit From: VC To: HoD All cost centres must complete the attached Web 2.0 risk assessment form by … The audit requires … Failure to complete will result in … If e-learning 2.0 / PLEs / … enhance learning experiences dont we have a responsibility to maximise these benefits? And will these approaches support this work?

13. A centre of expertise in digital information managementwww.ukoln.ac.uk 13 What Else? Suggestions for other approaches forRealising Dreams, Avoiding Nightmares, Accepting Responsibilities warmly appreciated!

14. A centre of expertise in digital information managementwww.ukoln.ac.uk 14 Questions?