1. Alyssa Yuill Just Do it! 1

2. Table of Contents: What is Nike?...........................................3 General Company Information…………..4 Manufacturing Information…..……………5 Endorsement Figures……………………..6 Sponsoring Athletes……………………….7 Major Competitors…………………………8 Employees around the world……………..9 Community Investment……………………10 Marketed Sports……………………………11 Conclusion………………………………….12 Works Cited…………………………………13-14 2

3. What is Nike, Inc.? 3

4. Nike’s General Company Information 4

5. Manufacturing Information 5

6. Endorsement Figures 6

7. How sponsoring Athletes and Sports teams helps out Nike, Inc. 7

8. Nike’s Major Competitors 8

9. Employees around the world 9898

10. Community Investment 10

11. Sports where products are marketed 11

12. Conclusion: Choose Nike! 12

13. Works cited: Wikipedia©. December, 8, 2010, retrieved December, 6, 2010 from http://en.wikipedia.org/wiki/Nike,_Inc. http://en.wikipedia.org/wiki/Nike,_Inc Orlando Sentinel. July, 1, 2010, retrieved December, 6, 2010 from http://blogs.orlandosentinel.com/sports_college_ucf/2010/07/ucf-officially-becomes-a- nike-school-today.html http://blogs.orlandosentinel.com/sports_college_ucf/2010/07/ucf-officially-becomes-a- nike-school-today.html http://media.photobucket.com/image/nike/Eraseeverything/IMG_3560.jpg?o=41 Wieden + Kennedy. January, 7, 2009, retrieved December, 6, 2010 from www.philcoffman.com/blog/design/nike-ads/ www.philcoffman.com/blog/design/nike-ads/ Wieden + Kennedy. “We are all witnesses,” June, 7, 2010, retrieved December, 7, 2010 from http://www.coloribus.com/adsarchive/outdoor/nike-basketball-we-are-all- witnesses-lebron-james-9985005/http://www.coloribus.com/adsarchive/outdoor/nike-basketball-we-are-all- witnesses-lebron-james-9985005/ Nike, Inc. “Matt Ladley,” retrieved December, 7, 2010 from http://2.bp.blogspot.com/_yqTuwbNOdPg/TLXa9mlIuKI/AAAAAAAAAlU/tyO1lMqevag /s1600/Nike+6.0+Ads-0550_HO10_Snow1_Ladley-Snowboarder-01-1.jpg http://2.bp.blogspot.com/_yqTuwbNOdPg/TLXa9mlIuKI/AAAAAAAAAlU/tyO1lMqevag /s1600/Nike+6.0+Ads-0550_HO10_Snow1_Ladley-Snowboarder-01-1.jpg Nike, Inc. “Women’s Nike Zoom Baxa,” retrieved December, 7, 2010 from http://www.nikesnowboarding.com/products#/filter:Womens http://www.nikesnowboarding.com/products#/filter:Womens Quentin Nguyen. “Arbito X Nike snowboarding,” January, 13, 2009, retrieved December, 7, 2010 from http://clubmumble.com/2009/01/13/arbito-x-nike- snowboarding/http://clubmumble.com/2009/01/13/arbito-x-nike- snowboarding/ Answers Corporation©2010. “Nike’s Major Competitors,” retrieved December, 8, 2010 from http://wiki.answers.com/Q/Nikes_major_competitorshttp://wiki.answers.com/Q/Nikes_major_competitors 13

14. Works Cited Continued: Nike,Inc. Retrieved December, 8, 2010 from http://www.nikebiz.com/crreport/content/charts/chart-7-2.php http://www.nikebiz.com/crreport/content/charts/chart-7-2.php Nike,Inc. Retrieved December, 8, 2010 from http://www.nikebiz.com/crreport/content/communities/5-2-0-community- investment.php?cat=community-investment http://www.nikebiz.com/crreport/content/communities/5-2-0-community- investment.php?cat=community-investment Nike, Inc. Retrieved December, 9, 2010 from http://www.nike.com/nikeos/p/nike/en_CA/?ref http://www.nike.com/nikeos/p/nike/en_CA/?ref http://www.funxite.com/media/2081-nike-sports-wear.jpg http://www.sunglasstent.com/images/NikeSwooshRed.jpg 14