2. Youth Culture and Entertainment 14.2 Part 1

3. Youth Culture Younger generation openly rejected the values and morals of their parents Younger generation openly rejected the values and morals of their parents A new youth culture emerged from this environment A new youth culture emerged from this environment Young people become more rebellious Young people become more rebellious

5. The “New Woman” Style & Dress of woman Style & Dress of woman –Rejection of traditional values Portrayed as stylish, adventurous, independent, and career-minded Portrayed as stylish, adventurous, independent, and career-minded Wanted personal fulfillment Wanted personal fulfillment

6. Flappers Challenging role of women Challenging role of women Young, fashionable women Young, fashionable women Style: wore Short skirts, short hair, and excessive make-up Style: wore Short skirts, short hair, and excessive make-up Independent lifestyle – dated numerous men Independent lifestyle – dated numerous men Actions- drank and smoked in public. Drove cars Actions- drank and smoked in public. Drove cars Glamorized by the media Glamorized by the media

9. Women Working % of women working is stagnant % of women working is stagnant New jobs- taxi drivers and stenographers New jobs- taxi drivers and stenographers Traditional areas- nursing Traditional areas- nursing

10. Entertainment Economic boom meant many had more money and free time Economic boom meant many had more money and free time Increased leisure time: radio, sports, movies Increased leisure time: radio, sports, movies

11. Radio November 2, 1920 first commercial radio broadcast on KDKA in Pittsburgh November 2, 1920 first commercial radio broadcast on KDKA in Pittsburgh By 1927, 700 radio stations and more than half of US households own a radio By 1927, 700 radio stations and more than half of US households own a radio

12. Radio Advertising became important to fund radio Advertising became important to fund radio NBC began offering national programming to local stations NBC began offering national programming to local stations =Americans began to share cultural experiences =Americans began to share cultural experiences

13. Programming Church Services, News, Music, & Sporting Events Church Services, News, Music, & Sporting Events 1921 Top Events– The World Series and the Dempsey- Carpentier 1921 Top Events– The World Series and the Dempsey- Carpentier

16. Movies Became popular entertainment Became popular entertainment Charlie Chaplin – most famous silent film star Charlie Chaplin – most famous silent film star 1927 – The Jazz Singer = first “Talkie” 1927 – The Jazz Singer = first “Talkie” Sound leads to newsreels becoming popular at the movies Sound leads to newsreels becoming popular at the movies Hollywood, CA becomes filmmaking capital Hollywood, CA becomes filmmaking capital By 1929 – 80 million attend per week By 1929 – 80 million attend per week