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www.systech.com.tw Organizational Development for Crisis Management Michael Lan Systems & Technology, Inc.
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www.systech.com.tw Systems & Technology Corp. Company Profile
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www.systech.com.tw Systems and Technology ProfileOrganizationCompetence AwardDistributionCertificate
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www.systech.com.tw Award Innovation Award AutoTronics Taipei 2007 & 2008 Rising Star Award 2009 Small and Medium Enterprises Award 2009 Taiwan Excellence 2010 CompanyProduct
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Vivid Goal & Persistence One target one mind Never think about loss Evaluation is imperative Team work Plenty of fund Faith! Faith! Faith! Concentration 5
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Operation Crisis Factors of causing operation crisis Market is changing Competitors are changing Customers’ need is changing Partners are changing Alliance is changing Staff is changing 6
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7 ConquerCrisis OrganizationDisciplineMarketing Product development Finance
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To Conquer Crisis Organization Cost down - products, operation, inventory Boss must be the role model Build up SOP and system for management, not personal charisma Impartial, just, open Never lose the details 8
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Organization Management Resource Support President ISO/Auditing Internal Customer Service Business support and Administration R&DSalesProduction External Relationship Maintenance Customers
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Organization President Sales Domestic Sales International Sales FAE Marketing Production QC Purchasing RMA R&D Resource R&Ds Product AVL NAVI MAP AVLS Project Admin Administration Finance Business Support MIS
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To Conquer Crisis Discipline Train the right person Dig out the solution for problems, not responsibility Learn and grow from mistakes Be definite in reward and punishment 11
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To Conquer Crisis Marketing Define new products based on customers’ requirements Start from local market, ultimately go global Investigate the best channels and media Recruiter best sales and marketing people Strive the leverage of each penny 12
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Core Competence GISAVL NAVI Geographic digitized maps with Tele Atlas Road navigation software called “RoadEasy” designed to work for PC, WinCE & PDA system. Automatic Vehicle Location systems & accessories
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Product
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System Architecture AVL GPS GSM GPRS/SMS Anti-Hijack Driver Security Real Time TrackingFleet Management Location Base Service Mobile Asset Tracking Vehicle Recovery Security Control Behavior Analysis
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To Conquer Crisis Product development Innovation, innovation, innovation Value added, not just price cut Quality is competitiveness Provide the solutions for customers to solve their problems Branding is a long run but imperative 16
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To Conquer Crisis Finance Right direction, right choice Investment not equal to expense Invest boldly Predict cash in and cash out Get leverage from government grant fund Maintain relationships with banks 17
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Crisis Management Always prepare plan B Set up a crisis management team Be courageous - Crisis is the turning point Learn and grow in crisis Make right decisions at the right point 18
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