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What is Intellectual Property? Property is a complex notion that is neither easily defined nor clearly understood. Legal scholars and philosophers point.

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Presentation on theme: "What is Intellectual Property? Property is a complex notion that is neither easily defined nor clearly understood. Legal scholars and philosophers point."— Presentation transcript:

1 What is Intellectual Property? Property is a complex notion that is neither easily defined nor clearly understood. Legal scholars and philosophers point out that property laws and norms play a fundamental role in shaping a society and in preserving its legal order. Property laws and norms establish relationships between and among individuals, different sorts of objects, and the state.

2 Intellectual Property (continued) When discussing property, we tend to think of tangible items. Originally, "property" referred to land. Current conceptions of property also include objects that an individual can own – e.g., an automobile, articles of clothing, and a stamp collection.

3 Property (continued) Property should not be viewed it in terms of items or things, but rather as a certain kind of relationship between individuals in reference to things. Three elements need to be considered: (i) an individual, X ; (ii) an object, Y; (iii) X's relation to other individuals (A, B, C, etc.) in reference to Y.

4 Property (continued) X (as the owner of property Y) can control Y relative to persons A, B, C, and so forth. If Harry owns a certain object (e.g. a Toshiba laptop computer), then Harry can control who has access to that object and how it is used. e.g., Harry has the right to exclude Sally from using the laptop computer; or he could grant her unlimited access to that computer. Ownership claims involving "intellectual objects" are both similar to and different from ownership of tangible objects.

5 Intellectual Objects The expression intellectual objects refers to various forms of intellectual property. Intellectual property consists of “objects” that are not tangible. Non-tangible or "intellectual" objects represent creative works and inventions, which are the manifestations or expressions of ideas.

6 Intellectual vs. Tangible Objects Tangible objects are exclusionary in nature, intellectual objects (e.g., such as software programs) are non-exclusionary. If Harry owns a laptop computer (a physical object), then Sally cannot, and vice versa. If Sally makes a copy of a word-processing program (that resides in Harry's computer), then both Sally and Harry can possess copies of the same word-processing program.

7 Intellectual vs. Tangible Objects (continued) The sense of scarcity that applies to physical objects, which often causes competition and rivalry, need not exist for intellectual objects. Intellectual objects can be easily reproduced. There are practical limitations to the number of physical objects one can own. e.g., there are natural (and political limitations) to the amount of land that can be owned. Countless copies of a software program can be produced – each at a relatively low cost.

8 Intellectual vs. Tangible Objects (continued) Another distinguishing feature has to do with what exactly it is that one can legally claim to have ownership over. Legally, one cannot own an idea in the same sense that one can own a physical object. Governments generally are not willing to grant ownership rights to individuals. Legal protection is given only to the tangible expression of an idea that is creative or original.

9 Ideas vs. Expressions of Ideas If an idea is literary or artistic in nature, it must be expressed (or "fixed") in some tangible medium in order to be protected. A “tangible medium” could be a physical book or a sheet of paper containing a musical score. If the idea is functional in nature, such as an invention, it must be expressed in terms of a machine or a process. Authors are granted copyright protections for expressions of their literary ideas, inventors are given patent protection for inventions.

10 Why Protect Intellectual Objects? One answer to this question is that our current laws say that it should. We could then further ask on what philosophical grounds are our laws themselves based? In the Anglo-American law, the philosophical justification for property rights is grounded in two different types of views about property: natural rights, and constructed rights.

11 Protecting Intellectual Objects (continued) One theory holds that a property right is a type of "natural right," which should be granted to individuals for the products that result from the labor expended in producing an artistic work or a practical invention. Another theory is based on the notion that property rights are social constructs designed to encourage creators and inventors to bring forth their artistic works and inventions into the marketplace.

12 Software as Intellectual Property Should computer programs be eligible for patent protection? Should they be protected by copyright law? Do they deserves both, or perhaps neither, kind of protection? Computer software consist of lines of programming code (or codified thought). It is not exactly expressed or "fixed" in a tangible medium in a way that literary works are.

13 Software as Intellectual Property (continued) A program's source code consists of symbols. Its object code is made up of "executable images" that run on the computer's hardware after they have been converted from the original source code. Initially, it was not clear, at least initially, that software programs should be granted copyright protection. Some argues that computer programs are more like inventions that could be patented.

14 Software as Intellectual Property (continued) Software programs resemble algorithms, which, like mathematical ideas or "mental steps," are not typically eligible for patent protection. So, initially, computer programs were eligible for neither copyright nor patent protection. Eventually, however, copyright protection was granted to software programs.

15 Copyright Protection Schemes Four schemes: Copyright law; Patents; Trademarks; Trade secrets.

16 Copyright Protection Copyright law in the Anglo-American world was in response to concerns resulting from certain uses of printing-press technology. It was also in response to concerns about the widespread publishing of pamphlets made possible by the printing press. The British monarchy wanted to control the spread of "subversive" and "heretical" works printed. Authors wanted to protect their creative works from being reproduced without their permission.

17 Copyright Protection (continued) The English Statute of Anne (1710) was the first law to give protection to authors for works attributed to them. The American Colonies followed English law regarding copyright. U.S. Constitution supports copyright in Article 1, Section 8.

18 Copyright Protection (continued) In the US Constitution, a specific provision is included in Article 1, Section 8, which states: The congress shall have the power...to promote the Progress of Science and the useful Arts, by securing for limited Times to authors and inventors the exclusive Rights to their respective Writings and Discoveries.

19 Evolution of Copyright Law in the US: A Brief Sketch The first copyright law was enacted in 1790. Applied primarily to books, maps, and charts. The law was later extended to include newer forms of media such as photography, movies, audio recordings, and so forth. In 1909, the copyright law was amended to include any "form that could be seen and read visually" by humans – this was in response to the player piano.

20 Evolution of Copyright (continued) The 1908 change was prompted by a case in 1908 involving a song that was copied onto a perforated piano music roll. Since the musical copy could not be read visually (by humans) from the piano roll, the copy was not considered a violation of the song's copyright. The "machine readable" vs. "human readable" distinction had implications for decisions about whether software programs could qualify for copyright protection.

21 Evolution of Copyright (continued) A software program’s source code can be read by humans. Its "executable code," which "runs" on a computer, cannot be read by humans. Beginning in the 1960s, arguments were made that computer programs should be eligible for copyright protection.

22 Evolution of Copyright (continued) Copyright law was significantly modified again in 1976. Under the 1976 Copyright Act, computer programs still did not clearly satisfy the requirements necessary for making them eligible for copyright protection. The Copyright Act was amended again in 1980 to address the status of software programs.

23 Evolution of Copyright (continued) In 1976, the concept of a literary work was extended to include programs, computers, and databases that "exhibit authorship." A computer program was defined under the US Copyright Act as a "set of statements or instructions to be used directly in a computer in order to bring about certain results." To get a copyright for a computer program, the author had to show that the program contained an original expression of ideas and not simply the ideas themselves.

24 Evolution of Copyright Law (continued) The Copyright Act was amended in 1984 with the Semiconductor Chip Protection Act. In the early 1990s, some argued that the "look and feel" of software, as well as the software code itself, should be copyrightable. They claimed that the user interface, which consists of features such as icons and pull- down menus, should also be protected by copyright law.

25 Evolution of Copyright Law (continued) Programs that have a similar user interface are referred to as "workalike" programs. The source code for these programs may differ significantly, even thought the user interface tends to looks very similar. Initially, Lotus Corporation won a copyright infringement suit against Paperback Software International, whose user interfaces included menus and buttons that resembled Lotus' 1- 2-3 product.

26 Evolution of Copyright (continued) The Lotus decision was reversed on appeal in 1995. In a similar case, Apple lost its suit against Microsoft and Hewlett Packard for using features that Apple believed were similar to its icon-based, graphical user interface. In ruling against Apple and Lotus, the courts determined that icons and menus in a computer interface were analogous to buttons on a VCR or to controls on a car.

27 Evolution of Copyright (continued) In 1998, two important amendments were made to the 1976 Copyright Act: Sonny Bono Copyright Term Extension Act (SBCTEA), Digital Millennium Copyright Act (DMCA). The SBCTEA extended the length of copyright protection from the life of the author plus 50 years to the life of the author plus 70 years.

28 Evolution of Copyright (continued) Protection for "works of hire" (often commissioned by corporations) produced before 1978 were extended from 75 years to 95 years. Critics of the SBCTEA noted that the law was passed just in time to keep Mickey Mouse from entering the public domain. Critics also pointed out that the Disney Corp. lobbied very hard for the passage of this Act.

29 Evolution of Copyright (continued) The DMCA has also been severely criticized, because of the manner in which the rights are extended. The DMCA potentially restricts the development and use of digital technology. It contains a controversial "anti-circumvention clause," which forbids the development of any software or hardware technology that circumvents (or devises a technological workaround) to copyrighted digital media.

30 What Exactly Does Copyright Law Protect? A copyright is a legal form of protection given to a "person" or author. The author can be an entity such as organization or a corporation, such as Microsoft, as well as an individual. A copyright protection is given for the expression of an idea such as a book, poem, musical composition, photograph, dance movement, motion pictures, audiovisual works, or computer software.

31 Copyright Protection (continued) For a work to be protected under copyright law, it must satisfy three conditions. It must be: original; non-functional; fixed in a tangible medium.

32 Copyright Protection (continued) Copyright holders have the exclusive right to: make copies of the work; produce derivative works, translations into other languages, movies based on the book, and so forth; distribute copies; perform works in public (musicals, plays. etc.); display works in public (e.g., art works).

33 The Fair Use Principle To balance the exclusive controls given to copyright holders against the broader interests of society, we have the principle of fair use. Fair use means that every author or publisher may make limited use of another person's copyrighted work for purposes such as criticism, comment, news, reporting, teaching, scholarship, and research.

34 Fair Use (Continued) Fair use restricts the (total) control that the copyright holder would otherwise enjoy. The fair-use principle has supported the practice of "reverse engineering." Reverse engineering is very important in the computer industry in particular, and in engineering in general, because it allows someone to buy a product for the purpose of taking it apart to see how it works.

35 The First-Sale Doctrine The first-sale doctrine is another balancing scheme in copyright law. It applies once the original work has been sold for the first time, when the original owner loses rights over the work of art. e.g., once you purchase a copy of a book, audio tape, painting, etc., you are free to give away, resell, or even destroy the copy of that work. It is not clear that one can even give away licensed software.

36 Challenge to Copyright Protection: SBCTEA SBCTEA extends the time of protection for copyright Eric Eldred set up a Web site for electronic versions of out-of-print books that were hard to locate. When SBCTEA passed, many books on his site came back under copyright protection.

37 Challenge to Copyright Protection: DMCA Dimitri Sklyarov wrote a program to decrypt the code for an electronic book reader. The "e-book reader" was developed by Adobe, a US-based software company. Adobe's Acrobat e-Reader product enables computer users to read digital books. Adobe feared that "pirates" now would be able to read e-books for free. Sklyarov was arrested under the DMCA’s anti- circumvention clause.

38 LaMacchia Case Robert LaMacchia (an MIT student) was arrested in the Spring 1994 for operating a bulletin board (Cynosure). From his BB system, users could upload and download proprietary software. LaMacchia did not make a profit. The Server resided in Finland. Did he commit a crime? Note: The LaMacchia case predates Napster.

39 Napster Case In December 1999, the Napster Web site was sued by the Recording Industry Association of America (RIAA) for distributing copyrighted music (in the form of MP3s) on the Internet. Gnutella, Morpheus, and KaZaA also support the distribution of MP3 files on the Internet. Unlike Napster, which used a centralized distribution point that consisted of a centralized server, index, and registry of names, Gneutella, Morheus, and KaZaA use a system that is decentralized.

40 Jurisdictional Issues Involving Copyright Laws Specific US copyright laws, which apply to the US, have implications are global. Some international treaties have also been signed. TRIPS (Trade Relationship Aspects of Intellectual Property Standards) agreement implemented requirements from the Berne Convention for the Protection of Literary and Artistic Works. This agreement is recognized by signatories to the World Intellectual Property Organization (WIPO).

41 Uniform Laws in the US In the US, different states have different laws affecting the sale-of-goods and contracts involving goods and services. The Uniform Commerce Code (UCC) aims at clarifying the rights and obligations of parties to the "sale-of-goods and contracts" and to the "lease of goods" in the U.S. Two other laws are: the Uniform Computer and Information Transactions ACT (UCITA) and the Uniform Electronic Transactions Act (UETA).

42 UCITA UCITA is designed to govern all contracts for the development, sale, licensing, main- tenance, and support of computer software. It also extend to all shrink-wrap and “click- wrap” agreements. Thus far, UCITA has been enacted into law in the states of Virginia and Maryland. Even though UCITA is not law in most states, its effects can be felt in all states because contracts span multiple states and thus potentially involve Virginia and Maryland law in the process.

43 Table 8-1: Abbreviations and Acronyms Pertaining to Copyright CSSContent Scrambling System DeCSSDe-Content Scrambling System DMCADigital Millennium Copyright Act (Public Law 304, 1998) DVDDigital Versatile Disc MP3Standard file digital format (developed in 1987 by the Moving Picture Exports Group) NET ActNo Electronic Theft Act SBCTEASonny Bono Copyright Tem Extension Act TRIPSTrade Relationship Aspects of Intellectual Property Standards UCCUniform Commerce Code (for electronic contracts) UCITAUniform Computer and Information Transactions Act UETAUniform Electronic Transactions Act WIPOWorld Intellectual Property Organization

44 Patent Protections A patent is a form of legal protection given to individuals who create an invention or process. Unlike copyrights, patents offer a 20-year exclusive monopoly over an expression or implementation of a protected work. The first explicit US patent law, the Patent Act of 1793, was passed when Thomas Jefferson was the administrator of the patent system. The present US patent statute is based on the Patent Act of 1952, as amended in 1995.

45 Patents (Continued) Patent protection can be applied to inventions and discoveries that include utilitarian or functional devices such as machines, articles of manufacture, or "compositions of matter.“ The Patent Act requires that three conditions must be satisfied: Usefulness; Novelty; non-obviousness.

46 Patents (Continued) Computer hardware inventions clearly satisfied the requirements of patent law. Computer software did not (initially). Beginning with Gotshalk v. Benson (1972), the US Patent Office and the courts established a strong opposition to patents. Benson applied for a patent for an algorithm he developed that translated the representation of numbers from base 10 to base 2.

47 Gotshalk vs. Benson Benson’s algorithm is an important feature of all programs. If granted a patent for his algorithm, Benson would have controlled almost every computer in use for 12 years. The patent was denied to Benson on the basis of a policy that bars the granting of patents for mere mathematical formulas or abstract processes, which are such that they can be performed by a series of "mental steps" with the aid of pencil and paper.

48 Diamond v. Diehr Case In Diamond v. Deihr, whose outcome was the result of a 5-4 decision, a patent was finally awarded in the case of a computer program. In this instance, the program assisted in a process of converting rubber into tires. Although Deihr had developed a new process that transformed raw rubber into rubber tires, critics argued that he had only a new computer program, since all of the parts of the machine used in the conversion process consisted of traditional technology except for the computer program.

49 Diamond v. Diehr (Continued) Although the Court ruled in favor of Deihr, the justices, in their decision, continued to affirm the view that computer algorithms themselves are not patentable. They pointed out that the patent awarded to Deihr was not for the computer program but for the rubber tire transformation process as a whole.

50 Proliferation of Patents for Computer Software Some fear that patent protection has gone too far. The US Patent and Trademark Office (PTO) currently issues about 20,000 new software patents every year. Aharonian (1999) points out that between 1990 and 1999 the number of patents increased from 1, 300 to 22,5000 Between 1993 and 1999, the number of patents issued represented a tenfold increase. Between 1979 and 1999, more than 700,000 patents had been issued for electronics inventions, including software products.

51 Patent Proliferation (continued) The generous granting of patent protections has raised concerns about which kinds of features in the user interfaces on e- commerce sites should be eligible for patents. Should an e-commerce site that is the first to display a "shopping cart" icon in its user interface be able to patent that icon? Amazon.com v.Barnesandnoble.com

52 Trademarks A trademark is a word, name phrase, or symbol that identifies a product or service. The Lanham Act, also referred to as the Trademark Act, of 1946 was passed to provide protection for registered trademarks. The Act intends to ensure that the quality associated with a certain logo or symbol used by a business actually represents the quality that consumers expect (e.g., BMW label).

53 Trademarks (Continued) Consider three common trademarks: the red apple that symbolizes Apple and Macintosh computers; the golden arch-like "M" that has come to symbolize McDonald's restaurants; the expression "coke," which symbolizes Coca- Cola. To qualify for a trademark, the "mark" or name is supposed to be distinctive. Halbert (1997) notes, however, a trademark for "uh-huh" was granted to Pepsi.

54 AOL v. AT&T America On-Line (AOL) tried to register a number of symbols as official trademarks. For example, it applied for trademarks of its expression "You've Got Mail," "Buddy List," and "IM" (for Instant Messenger). If AOL was allowed to register them, other providers who used these expressions would be infringing on AOL's registered trademarks. AT&T challenged AOL. The court ruled that the expressions were not unique to AOL.

55 Trade Secrets A trade secret is information used in the operation of a business or other enterprise that is sufficiently valuable and secret to afford an actual or potential economic advantage over others. Trade secrets can be used to protect: formulas (such as the one used by Coca-Cola); blueprints for future projects; chemical compounds; process of manufacturing.

56 Philosophical Foundations for Intellectual Property Three distinct types of traditional (philosophical) theories regarding property rights can be articulated: Labor theory; Utilitarian theory; Personality theory. Some argue against property protection of any kind. Others argue against protecting intellectual property, but not against tangible property.

57 The Labor Theory of Property Introduced by John Locke (17 th century). According to the labor theory, a person is entitled to the results of his or her labor. In this scheme, property is justified because of the “sweat of the brow.” This makes sense for physical property. Some believe that Locke’s theory applies to intellectual property as well.

58 Criticisms of Labor Theory Assumes a property right is a natural right. Applies only to people who “own their bodies,” ruling out slaves and indigent peoples such as Native Americans. Intellectual works don’t always require the same kind of onerous labor.

59 Utilitarian Theory of Property Property is not a natural right; rather it is a conventional right granted by governments. Property rights should be granted because they provides an incentive to bring ideas into the marketplace (i.e. has social utility) Reasoning used by framers of the US Constitution.

60 Criticisms of the Utilitarian Theory of Property This theory seems to assume that there must be an economic incentive to produce creative works. Utilitarian theory in general favors the greatest number of persons at the expense of minority affected by a social policy.

61 Personality Theory of Property Traced back to Hegel (19 th century). In this theory, property rights are not tied to labor or to economic incentives. Instead, property rights should be granted because of the personality of the author invested in the creative work, regardless of economic considerations. Example in the text involving Nike advertisement using John Lennon’s song “Revolution.”

62 Criticism of Personality Theory Assumes that property rights are natural or moral rights. Ignores the role of economic incentives. Ignores the role of labor. Ignores the fact that some author might not have invested her “true” personality in some creative work, such as a deliberate attempt to deceive someone.

63 Three Philosophical Theories of Property Labor Theory Argues that a property right is a "natural right" and that property rights can be justified by the labor or "toil" that one invests in cultivating land or in creating a work of art. Utilitarian Theory Argues that property rights are not natural rights but rather artificial rights created by the state. Property rights are granted to individuals and to corporations because they result in greater social utility overall. Personality Theory Argues that a property right is a "moral right" and that property rights are justified not because of labor or social utility but because creative works express the personalities of the authors that create them.

64 Alternative Framework for Analyzing IP Right Claims Stallman argues information should be totally free. His view is often seen as ideal and impractical solution. Would we want all information (including our personal information) to be completely free? We would have no privacy, if all information were free.

65 Alternative Frameworks (continued) Stallman's insight is that intellectual property in the form of information is something that humans desire to share with one another. In order to be shared, information must be communicated. So elaborate intellectual-property structures that prohibit or even discourage the communication of information would undermine the very purpose of information as "something to be shared."

66 Alternative Frameworks (continued) Stallman's insight about the nature of information dovetails with natural law theory. Although there is no systematic natural law theory of property, Carey (1997) and McFarland (2001) draw on some principles of virtue ethics and natural law theory in discussing intellectual property issues. Neither Carey nor McFarland accept Stallman's claim that software should be totally free and thus legally unprotected.

67 Information Wants to Be Shared vs Information Wants to Be Free Following the insights of Carey and McFarland, Tavani (2002, 2005) argues for the presumptive principle: information wants to be shared. This principle can guide policy debates as a starting point. If we presume in favor of this principle we can have fairer information policies.

68 Information Wants to Be Shared (continued) De George notes that original copyright laws, covering print media, were designed to encourage the distribution of information. With recent laws covering digital media, such as the DMCA and SBCTEA, the distribution of electronic information is now being inhibited. The distribution of digitized information is now being discouraged, despite the fact that exchange it is easy and inexpensive. Consider the practice of interlibrary loans.

69 Information Wants t Be Shared (continued) The original computing and Internet environments were governed by a principle similar to this. Doug Englebart did not patent the mouse. Tim Berners-Lee did not copyright his HTML code used for the Web.

70 Preserving the Intellectual Commons We have tried to protect the physical commons (parks, natural resources, etc.). The Intellectual commons (of ideas) is now threatened by oppressive intellectual property laws. We need to act now to preserve the intellectual commons.

71 The Public Domain of Ideas The public domain of ideas is shrinking. Eric Eldred’s Web site of older, out of print books was forced to shut down. Books and information once easily available is now threatened as soon as it is converted into digital form. What will the status of e-books be for interlibrary-loan practices?

72 The Environmental Movement: An Analogy for Cyberspace Boyle (2001) argues for a need for a "political movement" similar to the environmental movement that emerged in the 1970s. Boyle points out that just as a political movement was necessary to save the environment from inevitable destruction, so too is an analogous movement needed to save the intellectual commons.

73 Environmental Analogy (continued) Boyle notes that the environment "almost disappeared" under the simplistic claim of (highly individualistic) property rights. The public domain of information is disappearing because of the interests of the current stakeholders. The environmental movement "invented" the concept of the environment so that farmers, consumers, hunters, and bird watchers could all "discover themselves as environmentalists.

74 Environmental Analogy (continued) Boyle concludes that perhaps we also need to invent (or perhaps reinvent) the concept of the public domain in order to call into being the coalition that might protect it. He also suggests that it might still be possible to reclaim the public domain of ideas, if we act responsibly.

75 Towards a “Fair” Intellectual Property System of Laws We should presume in favor of the principle that information wants to be shared (but not necessarily free). (Tavani, 2002) If we do this, we have a starting point for framing a reasonable policy for the information age that will both: (a) allow the flow of information; (b) reward fairly the creators of intellectual objects, including software manufacturers, in the cyber-age.


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